Rugged Camera

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

29K

Growth, 90 days vs prior 90

-3.5%

Conversion, latest week

0.7%

Market size, estimated

$40Ka year

Top search term

rugged camera13K searches a year

Listings sell for $199.88 on average, from $67.04 to $519.00. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $199.88 that is $0 to $20K a year per listing.

Average price

$199.88above the $15 to $100 sweet spot

Price range

$67.04–$519.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$20K

Returns

3.1%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #325 within Underwater Photography. It carries 1,501 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

96%

Out of stock, average day

7.7%

Average rank

#325in Underwater Photography

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

1,501per listing

Listings tracked

24

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

40 months