Rugged Bluetooth Speaker

Shoppers searched for this 598K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +50.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months

598K

Growth, 90 days vs prior 90

+50.3%

Conversion, latest week

2.8%

Market size, estimated

$1.9Ma year

Peak month

June3.1× the quietest month

Top search term

soundcore boom 2153K searches a year

Listings sell for $112.23 on average, from $48.49 to $259.29. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $112.23 that is $56K to $84K a year per listing.

Average price

$112.23above the $15 to $100 sweet spot

Price range

$48.49–$259.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$56K–$84K

Returns

5.2%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #493 within Portable Audio & Video. It carries 7,256 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#493in Portable Audio & Video

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

7,256per listing

Listings tracked

18

The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months