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Roku Mount

Fail

Shoppers spend an estimated $31K a year here, so Roku Mount is a Fail.

Flapen Score
30
30 / 100
Ranks 7,626 of 8,347 Electronics niches · −13 vs the category median of 43
Market size
$31K/yr26K searches / yr
90-day growth
-14.6%search demand this quarter
Competition
91%top-5 click share · 6 brands · 7 sellers

Flapen Score

Roku Mount against its category

The dotted line is the Electronics average. Past it, Roku Mount is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roku Mount market on Amazon at a glance

Shoppers on Amazon United States searched for Roku Mount 26K times last year and spent an estimated $31K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 9.3% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-14.6%
Conversion, latest week
9.3%
Market size, estimated
$31Ka year
Peak month
January1.5× the quietest month
Top search term
roku mount7K searches a year

02 · Price

A sale here is worth $13.15.

Listings sell for $13.15 on average, from $9.82 to $16.01. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $13.15 that is $3K to $7K a year per listing.

Average price
$13.15under the $15 to $100 sweet spot
Price range
$9.82–$16.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #396 within Accessories & Supplies. It carries 850 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#396in Accessories & Supplies
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
850per listing
Listings tracked
7

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Roku Mount products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

7

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 147%
  • Brand 222%
  • Brand 313%
  • Brand 49%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (0%)

Demand

Roku Mount search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.5×

Search terms

Top Roku Mount search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • roku mount7K/yr
  • roku holder7K/yr
  • roku ultra mount5K/yr
  • roku mount for tv4K/yr
  • roku holder for mounted tv3K/yr

Reviews and returns

What reviews say buyers love and hate about Roku Mount

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Assembly/Installation”
39%of negative reviews mention “Adhesion/Stickiness”
4.0%of orders come back
“Adhesive not that great”
A buyer, on “Adhesion/Stickiness”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Roku Mount questions

Answered from the same tracked data.