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Ring Video Doorbell Battery

Fail

Shoppers spend an estimated $49K a year here, so Ring Video Doorbell Battery is a Fail.

Flapen Score
36
36 / 100
Ranks 6,374 of 8,347 Electronics niches · −7 vs the category median of 43
Market size
$49K/yr25K searches / yr
90-day growth
+44.1%search demand this quarter
Competition
80%top-5 click share · 7 brands · 16 sellers

Flapen Score

Ring Video Doorbell Battery against its category

The dotted line is the Electronics average. Past it, Ring Video Doorbell Battery is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ring Video Doorbell Battery market on Amazon at a glance

Shoppers on Amazon United States searched for Ring Video Doorbell Battery 25K times last year and spent an estimated $49K. The top 5 brands take 94% of clicks. Demand peaks in Jun–Jul. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +44.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
+44.1%
Conversion, latest week
4.3%
Market size, estimated
$49Ka year
Peak month
July2.3× the quietest month
Top search term
ring door bell battery11K searches a year

02 · Price

A sale here is worth $46.86.

Listings sell for $46.86 on average, from $12.69 to $230.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $46.86 that is $5K to $12K a year per listing.

Average price
$46.86inside the $15 to $100 sweet spot
Price range
$12.69–$230.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$5K–$12K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #79 within Accessories. It carries 10,205 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#79in Accessories
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
10,205per listing
Listings tracked
12

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 11 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
11 months

Products

Top Ring Video Doorbell Battery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

16

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

2%

  • Brand 145%
  • Brand 224%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Ring Video Doorbell Battery search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul · busiest ÷ quietest = 2.3×

Search terms

Top Ring Video Doorbell Battery search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ring door bell battery11K/yr
  • battery ring7K/yr
  • ring doorbell rechargeable battery7K/yr

Reviews and returns

What reviews say buyers love and hate about Ring Video Doorbell Battery

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Battery Life”
29%of negative reviews mention “Battery Life”
4.6%of orders come back
“Short battery life”
A buyer, on “Battery Life”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Ring Video Doorbell Battery questions

Answered from the same tracked data.