Ring Peephole Camera

Shoppers searched for this 217K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months

217K

Growth, 90 days vs prior 90

-4.2%

Conversion, latest week

0.7%

Market size, estimated

$98Ka year

Top search term

ring peephole camera134K searches a year

Listings sell for $62.51 on average, from $14.36 to $126.01. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $62.51 that is $6K to $16K a year per listing.

Average price

$62.51inside the $15 to $100 sweet spot

Price range

$14.36–$126.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$6K–$16K

Returns

5.1%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.3% of listings are out of stock. The average listing ranks #92 within Security & Surveillance. It carries 11,327 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

18.3%

Average rank

#92in Security & Surveillance

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

11,327per listing

Listings tracked

11

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

28 months