Ring Doorbell Accessories

Shoppers searched for this 237K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $138K a year.

Searches, last 12 months

237K

Growth, 90 days vs prior 90

+2.1%

Conversion, latest week

3.5%

Market size, estimated

$138Ka year

Peak month

December1.6× the quietest month

Top search term

ring accessories102K searches a year

Listings sell for $16.49 on average, from $5.68 to $68.14. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $16.49 that is $2K to $4K a year per listing.

Average price

$16.49inside the $15 to $100 sweet spot

Price range

$5.68–$68.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

4.6%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Security & Surveillance. It carries 9,213 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#52in Security & Surveillance

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

9,213per listing

Listings tracked

32

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months