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Reolink Atlas Pt Ultra

Fail

The top 5 products take 100% of clicks, so Reolink Atlas Pt Ultra is a Fail.

Flapen Score
28
28 / 100
Ranks 7,825 of 8,347 Electronics niches · −15 vs the category median of 43
Market size
$72K/yr24K searches / yr
90-day growth
+7.8%search demand this quarter
Competition
100%top-5 click share · 1 brands · 3 sellers

Flapen Score

Reolink Atlas Pt Ultra against its category

The dotted line is the Electronics average. Past it, Reolink Atlas Pt Ultra is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Reolink Atlas Pt Ultra market on Amazon at a glance

Shoppers on Amazon United States searched for Reolink Atlas Pt Ultra 24K times last year and spent an estimated $72K. One brand takes every click. Demand peaks in Aug–Oct–Nov. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+7.8%
Conversion, latest week
1.9%
Market size, estimated
$72Ka year
Peak month
November1.8× the quietest month
Top search term
reolink atlas pt ultra24K searches a year

02 · Price

A sale here is worth $160.48.

Listings sell for $160.48 on average, from $123.64 to $185.71. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At $160.48 that is $16K to $40K a year per listing.

Average price
$160.48above the $15 to $100 sweet spot
Price range
$123.64–$185.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
100–250
Revenue per listing a year
$16K–$40K
Returns
6.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #68 within Video Surveillance. It carries 1,093 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
20.0%
Average rank
#68in Video Surveillance
Average rating
4.00 starsAmazon United States average 4.42 stars
Average reviews
1,093per listing
Listings tracked
3

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
20 months

Products

Top Reolink Atlas Pt Ultra products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Reolink Atlas Pt Ultra search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Oct, Nov · busiest ÷ quietest = 1.8×

Reviews and returns

What reviews say buyers love and hate about Reolink Atlas Pt Ultra

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Connectivity-Overall”
6.0%of orders come back
“Connection problem”
A buyer, on “Connectivity-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Reolink Atlas Pt Ultra questions

Answered from the same tracked data.