Is reolink 12mp profitable to sell on Amazon United States?

The niche generates $17K/yr across 5 tracked products. 90-day search growth is +39.4%. Flapen's verdict: Skip it (32/100).

How competitive is the reolink 12mp niche?

1 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in reolink 12mp?

Top complaints mined from reviews: Connectivity-Overall, Quality-Overall, Ease Of Use. The return rate is 6.6% — above our launch gate.

When does demand for reolink 12mp peak?

Demand peaks in Dec; the busiest month runs 2.0× the quietest.

What does it cost to enter the reolink 12mp niche?

Listings span $49.94–$105.75; the average listing price is $81.63 (sweet spot $15–$100). The average incumbent carries 467 reviews — the moat a new listing must climb.

reolink 12mp

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Price range

Great$49.94–$105.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$81.63

avg listing price — sweet spot $15–$100

Review moat

Great466.6

avg incumbent reviews — the moat a new listing must climb

Growth

Good+39.4%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Returns

Bad6.6%

return rate — above 5% kills the launch gate

Market size

Bad$17K

$17K/yr · 12K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Returns High Price

According to Flapen's Amazon United States niche tracking, reolink 12mp is a $17K/yr Amazon United States market (12K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 32/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

reolink 12mp market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $20K–$41K; units × avg price
Conversion rate: 1.7%
Avg BSR: #311
Page quality: 0%
Prime: 100%
Sponsored: 80%
Out of stock: 10.8%
Avg brand age: 44 months
Avg seller age: 220 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

REOLINK100%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +39.4% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 2.0×

Open Trend

Top reolink 12mp products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

REOLINK CX410 2K PoE Security Camera Outdoor with F1.0 Aperture True Color Night Vision 1/1.8 Image Sensor Adjustable Warm Light Human/Vehicle/Pet Detection Built-in Siren 2-Way Talk

REOLINK$76.364.5★210 rev

REOLINK CX810 ColorX PoE Camera 4K UHD True Color Night Vision F1.0 Super Aperture 1/1.8 Image Sensor HDR Technology Person/Animal Detection Spotlight & Siren Alarm 2-Way Talk

REOLINK$100.384.4★355 rev

REOLINK 2K QHD ColorX WiFi Outdoor Security Camera True Color Night Vision

REOLINK$75.704.3★136 rev

REOLINK 5MP Security PoE IP Camera Person/Vehicle/Pet Detection Time-Lapse 100ft IR Night Vision Work with Smart Home Support 512GB SD Card Surveillance Outdoor Indoor RLC-510A

REOLINK$49.944.3★1,424 rev

REOLINK CX820 ColorX PoE Security Camera 4K UHD True Color Night Vision F1.0 Super Aperture 1/1.8 Image Sensor HDR Technology Person/Vehicle/Animal Detection Spotlight & Siren Alarm

REOLINK$105.754.5★208 rev

Newest

by launch date

REOLINK CX820 ColorX PoE Security Camera 4K UHD True Color Night Vision F1.0 Super Aperture 1/1.8 Image Sensor HDR Technology Person/Vehicle/Animal Detection Spotlight & Siren Alarm

REOLINK$105.75208 rev

1y ago

REOLINK CX810 ColorX PoE Camera 4K UHD True Color Night Vision F1.0 Super Aperture 1/1.8 Image Sensor HDR Technology Person/Animal Detection Spotlight & Siren Alarm 2-Way Talk

REOLINK$100.38355 rev

2y ago

REOLINK 2K QHD ColorX WiFi Outdoor Security Camera True Color Night Vision

REOLINK$75.70136 rev

2y ago

REOLINK CX410 2K PoE Security Camera Outdoor with F1.0 Aperture True Color Night Vision 1/1.8 Image Sensor Adjustable Warm Light Human/Vehicle/Pet Detection Built-in Siren 2-Way Talk

REOLINK$76.36210 rev

3y ago

REOLINK 5MP Security PoE IP Camera Person/Vehicle/Pet Detection Time-Lapse 100ft IR Night Vision Work with Smart Home Support 512GB SD Card Surveillance Outdoor Indoor RLC-510A

REOLINK$49.941,424 rev

5y ago

What buyers say about reolink 12mp

What buyers praise and complain about, mined from review topics.

What buyers love

Night Vision29%

“Good camera night vision is clear”

Value For Money9%

“great camera for the price”

Image/Picture Clarity8%

“Super clear picture”

Quality-Overall5%

“Best brand of cameras”

Software/Application5%

“Works great for our application”

Color5%

“This model has the best color”

Weather Proof4%

“Weather resistant and light sensitive”

Display Colors4%

“does operate in color at very low light levels”

Video Quality3%

“Low light video is great, day time is great, motion sensitivity for people and pets works well, and it was a breeze to set up and connect”

Assembly/Installation2%

“Installed it, plugged in the Ethernet cable and boom - working”

What buyers complain about

Connectivity-Overall11%

“Cannot connect the camera”

Quality-Overall10%

“Terrible firmware, bought one and had nothing”

Ease Of Use9%

“NOT AS EASY AS THEY SAY”

Compatibility-Overall8%

“generic models are not compatible”

Software/Application7%

“APP requirements becoming an hysterical movement”

Recording Feature6%

“does not record at 30fps”

Camera Quality6%

“Camera didn't work”

Functionality-Overall5%

“Anyway, received a replacement overnight from Amazon and it failed immediately as well upon rebooting it locks up and you can't do anything”

Assembly/Installation4%

“beware installation issues”

Durability4%

“The next time one fails I'm going to bin them all”

Top return reasons

Compatibility-Overall29%

Connectivity-Overall17%

Camera Quality10%

Value For Money9%

Functionality-Overall6%

Image/Picture Clarity4%

Night Vision4%

Defective Material/Parts3%

Advertised Vs Actual Product2%