Red Mouse

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

-7.1%

Conversion, latest week

2.5%

Market size, estimated

$91Ka year

Peak month

December1.9× the quietest month

Top search term

red mouse37K searches a year

Listings sell for $31.72 on average, from $7.13 to $161.57. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $31.72 that is $3K to $8K a year per listing.

Average price

$31.72inside the $15 to $100 sweet spot

Price range

$7.13–$161.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

2.5%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #295 within Keyboards, Mice & Accessories. It carries 12,970 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

100%

Out of stock, average day

4.7%

Average rank

#295in Keyboards, Mice & Accessories

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

12,970per listing

Listings tracked

37

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

43 months