Red Keyboard

Shoppers searched for this 308K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $129K a year.

Searches, last 12 months

308K

Growth, 90 days vs prior 90

-14.8%

Conversion, latest week

1.0%

Market size, estimated

$129Ka year

Peak month

January1.6× the quietest month

Top search term

red keyboard109K searches a year

Listings sell for $42.87 on average, from $15.10 to $151.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $42.87 that is $0 to $4K a year per listing.

Average price

$42.87inside the $15 to $100 sweet spot

Price range

$15.10–$151.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

4.3%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #162 within Keyboards, Mice & Accessories. It carries 2,661 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

6.6%

Average rank

#162in Keyboards, Mice & Accessories

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

2,661per listing

Listings tracked

37

11 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

5Amazon's first-year sales bar

Average brand age

33 months