Record Player
FailBuyers convert on only 1.4% of searches, so Record Player is a Fail.
- Flapen Score
- 45 / 100Top 41% of 8,347 Electronics niches · +2 vs the category median of 4345
- Market size
- $30.0M/yr17.9M searches / yr
- 90-day growth
- -0.8%search demand this quarter
- Competition
- 56%top-5 click share · 13 brands · 98 sellers
Flapen Score
Record Player against its category
The dotted line is the Electronics average. Past it, Record Player is stronger. Inside it, weaker.
Market
The Record Player market on Amazon at a glance
Shoppers on Amazon United States searched for Record Player 17.9M times last year and spent an estimated $30.0M. The top 5 brands take 81% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 17.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30.0M a year.
- Searches, last 12 months
- 17.9M
- Growth, 90 days vs prior 90
- -0.8%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $30.0Ma year
- Peak month
- December3.9× the quietest month
- Top search term
- record player10.0M searches a year
02 · Price
A sale here is worth $119.81.
Listings sell for $119.81 on average, from $34.73 to $383.27. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 8,000 to 10,000 of them. At $119.81 that is $958K to $1.2M a year per listing.
- Average price
- $119.81above the $15 to $100 sweet spot
- Price range
- $34.73–$383.27
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- $958K–$1.2M
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #21 within Turntables & Accessories. It carries 11,708 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #21in Turntables & Accessories
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 11,708per listing
- Listings tracked
- 26
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Record Player products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vinyl Record Player Turntable with Built-in Bluetooth Receiver & 2 Stereo Speakers 3 Speed 3 Size Portable Retro Record Player for Entertainment and Home Decoration
- Price
- $38.84
- Rating
- 4.3/5
- Reviews
- 10,436
- Age
- 7y ago

Vinyl Record Player with Speakers Vintage Turntable for Vinyls Records Belt-Driven Turn Table Support 3-Speed Wireless Playback Headphone AUX-in RCA Line LP Phonograph for Sound Enjoyment Black
- Price
- $36.34
- Rating
- 4.4/5
- Reviews
- 4,856
- Age
- 3y ago

Retrolife Vinyl Record Player 3-Speed Bluetooth Suitcase Portable Belt-Driven Record Player with Built-in Speakers RCA Line Out AUX in Headphone Jack Vintage Turntable Black
- Price
- $47.79
- Rating
- 4.5/5
- Reviews
- 5,962
- Age
- 5y ago

Audio-Technica AT-LP60X-BK Fully Automatic Belt-Drive Stereo Turntable Black Hi-Fi 2 Speed Dust Cover Anti-Resonance Die-Cast Aluminum Platter
- Price
- $183.06
- Rating
- 4.6/5
- Reviews
- 13,213
- Age
- 7y ago

1 BY ONE High Fidelity Belt Drive Turntable with Built-in Speakers Vinyl Record Player with Magnetic Cartridge Wireless Playback and Aux-in Functionality Auto Off
- Price
- $189.39
- Rating
- 4.4/5
- Reviews
- 4,016
- Age
- 5y ago
Trending
estimated 90-day click momentum
Sony PS-LX3BT Wireless Bluetooth Turntable (2026 Model) : Fully Automatic Belt Drive Vinyl Record Player with Built-in Phono EQ Black
- Price
- $292.85
- Rating
- 5.0/5
- Reviews
- 11
- Age
- 6mo ago

Victrola Journey II - Bluetooth Suitcase Record Player - Pink
- Price
- $63.06
- Rating
- 4.5/5
- Reviews
- 548
- Age
- 1y ago

Vinyl Record Player Turntable with Built-in Bluetooth Receiver & 2 Stereo Speakers 3 Speed 3 Size Portable Retro Record Player for Entertainment and Home Decoration
- Price
- $34.73
- Rating
- 4.4/5
- Reviews
- 5,525
- Age
- 1y ago

Victrola Journey - Bluetooth Suitcase Record Player - Green Olive
- Price
- $53.47
- Rating
- 4.4/5
- Reviews
- 55,395
- Age
- 4y ago

Record Player with Passive Bookshelf Speakers Belt-Drive Vintage Turntable for Vinyl Records External Dual Stereo Speakers LP Players 3 Speed Wireless AUX Headphone Input Auto Stop Retro Black Wooden
- Price
- $71.21
- Rating
- 4.4/5
- Reviews
- 1,647
- Age
- 11mo ago
Newest
by launch date
Sony PS-LX3BT Wireless Bluetooth Turntable (2026 Model) : Fully Automatic Belt Drive Vinyl Record Player with Built-in Phono EQ Black
- Price
- $292.85
- Rating
- 5.0/5
- Reviews
- 11
- Age
- 6mo ago

Record Player with Passive Bookshelf Speakers Belt-Drive Vintage Turntable for Vinyl Records External Dual Stereo Speakers LP Players 3 Speed Wireless AUX Headphone Input Auto Stop Retro Black Wooden
- Price
- $71.21
- Rating
- 4.4/5
- Reviews
- 1,647
- Age
- 11mo ago

Victrola Journey II - Bluetooth Suitcase Record Player - Pink
- Price
- $63.06
- Rating
- 4.5/5
- Reviews
- 548
- Age
- 1y ago

Vinyl Record Player Turntable with Built-in Bluetooth Receiver & 2 Stereo Speakers 3 Speed 3 Size Portable Retro Record Player for Entertainment and Home Decoration
- Price
- $34.73
- Rating
- 4.4/5
- Reviews
- 5,525
- Age
- 1y ago

Vinyl Record Player Turntable with Built-in Bluetooth Receiver & 2 Stereo Speakers 3 Speed 3 Size Portable Retro Record Player for Entertainment and Home Decoration
- Price
- $41.08
- Rating
- 4.3/5
- Reviews
- 10,436
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
98
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 92%
Open market
11%
- cotsoco26%
- seasonlife19%
- Victrola14%
- Audio-Technica12%
- Retrolife10%
- 1byone8%
- Open — no brand owns it (7 brands, 11%)
Demand
Record Player search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.9×
Search terms
Top Record Player search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- record player10.0M/yr
- vinyl record player2.4M/yr
- turntable1.2M/yr
- vinyl player631K/yr
- record player with speakers773K/yr
- turntables for vinyl records532K/yr
- victrola record player385K/yr
- crosley record player382K/yr
- tocadiscos de vinilo170K/yr
- audio & video turntables178K/yr
Reviews and returns
What reviews say buyers love and hate about Record Player
We read the reviews and the return reasons for every product selling here.
“Bad sound”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Record Player questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









