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Raycon Earbuds Case

Fail

Shoppers spend an estimated $18K a year here, so Raycon Earbuds Case is a Fail.

Flapen Score
39
39 / 100
Ranks 5,506 of 8,347 Electronics niches · −4 vs the category median of 43
Market size
$18K/yr77K searches / yr
90-day growth
-9.2%search demand this quarter
Competition
53%top-5 click share · 10 brands · 17 sellers

Flapen Score

Raycon Earbuds Case against its category

The dotted line is the Electronics average. Past it, Raycon Earbuds Case is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Raycon Earbuds Case market on Amazon at a glance

Shoppers on Amazon United States searched for Raycon Earbuds Case 77K times last year and spent an estimated $18K. The top 5 brands take 86% of clicks. Demand peaks in Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
-9.2%
Conversion, latest week
1.3%
Market size, estimated
$18Ka year
Peak month
December1.5× the quietest month
Top search term
raycon earbuds case22K searches a year

02 · Price

A sale here is worth $17.71.

Listings sell for $17.71 on average, from $6.36 to $104.06. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $17.71 that is $0 to $2K a year per listing.

Average price
$17.71inside the $15 to $100 sweet spot
Price range
$6.36–$104.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #1,576 within Cases. It carries 1,671 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
96%
Out of stock, average day
4.8%
Average rank
#1,576in Cases
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
1,671per listing
Listings tracked
27

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Raycon Earbuds Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

17

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

53%

Top 20: 92%

Open market

8%

  • Brand 148%
  • Brand 214%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (4 brands, 8%)

Demand

Raycon Earbuds Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Spike '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 1.5×

Search terms

Top Raycon Earbuds Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • raycon earbuds case22K/yr
  • raycon case15K/yr
  • raycon everyday earbuds case12K/yr
  • raycon charging case6K/yr
  • raycon fitness earbuds case7K/yr
  • raycon case covers6K/yr
  • raycon earbud case4K/yr
  • raycon earbuds case cover5K/yr

Reviews and returns

What reviews say buyers love and hate about Raycon Earbuds Case

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Audio Quality”
16%of negative reviews mention “Charging”
3.7%of orders come back
“does not charge”
A buyer, on “Charging”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Raycon Earbuds Case questions

Answered from the same tracked data.