raspberry pi pico
Skip itA concentrated shelf (top 5 take 79% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great191.09avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.84–$67.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$18.37avg listing price — sweet spot $15–$100
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay$164K$164K/yr · 195K searches
Growth
Bad-0.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, raspberry pi pico is a $164K/yr Amazon United States market (195K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 46/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
raspberry pi pico market data
- Units sold / yr
- 10K–13K
- avg 750–1,000/product
- Revenue / yr
- $184K–$230K
- units × avg price
- Conversion rate
- 4.6%
- Avg BSR
- #541
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 64%
- Out of stock
- 0.0%
- Avg brand age
- 46 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 rising
Sellers
15
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
16%
- EC Buying44%
- Bicool11%
- LAFVIN11%
- FREENOVE8%
- Raspberry Pi5%
- hiBCTR5%
- Open — no brand owns it (4 brands, 16%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top raspberry pi pico search terms
- raspberry pi pico122K/yr
- pi pico41K/yr
- raspberry pico15K/yr
- raspberry pi pico h3K/yr
- rpi pico5K/yr
- pico pi3K/yr
- rasberry pi pico3K/yr
- raspberry-pi pico3K/yr
Top raspberry pi pico products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
2Pcs Raspberry Pi Pico Development Board Raspberry Pi RP2040 Dual-core ARM Cortex M0+ Processor Running Up to 133 MHz Support C/C++/Python 2MB Quad SPI Flash Integrated with SPI/I2C/UART Interface
EC Buying$13.864.7★232 rev
With Pre-Soldered Header Raspberry Pi Pico Microcontroller Development Board Based on Raspberry Pi RP2040 Chip Dual-Core ARM Cortex M0+ Processor
Bicool$11.414.7★287 rev
LAFVIN Basic Starter Kit for Raspberry Pi Pico LCD1602 SG90 with Tutorial
LAFVIN$20.034.6★113 rev
Freenove Raspberry Pi Pico Board Pre-Soldered Header Dual-core Arm Cortex-M0+ Microcontroller Development Board Python C Java Code Tutorial Example Projects
FREENOVE$11.454.8★520 rev
Raspberry Pi Pico 2
Raspberry Pi$9.854.7★225 rev
Newest
by launch date
hiBCTR 4PCS RP2040 Microcontroller Development Board Dual-Core ARM Cortex M0+ Processor 133MHz 2MB Flash Support MicroPython/C/C++ SPI/I2C/UART/ADC/PWM Interface for IoT DIY Projects
hiBCTR$18.0113 rev
Pico 2 W with Color Pre-Soldered Header Compatible with Raspberry Pi Pico 2 W Microcontroller Board 2.4GHz 802.11n Wireless LAN WIFI4 and Bluetooth 5.2 Based on RP2350 Dual-Core& Dual-Architecture
UeeKKoo$16.29122 rev
Raspberry Pi Pico 2
Raspberry Pi$9.85225 rev
LAFVIN Basic Starter Kit for Raspberry Pi Pico LCD1602 SG90 with Tutorial
LAFVIN$20.03113 rev
waveshare Pre-Soldered Raspberry Pi Pico W Microcontroller Board Basic Kit Built-in WiFi Supports 2.4/5 GHZ Wi-Fi 4 Based On RP2040 Dual-Core Processor
waveshare$13.1055 rev
Trending
90-day click momentumRaspberry Pi Pico 2
Raspberry Pi$9.854.7★
Freenove Raspberry Pi Pico Board Pre-Soldered Header Dual-core Arm Cortex-M0+ Microcontroller Development Board Python C Java Code Tutorial Example Projects
FREENOVE$11.454.8★
With Pre-Soldered Header Raspberry Pi Pico Microcontroller Development Board Based on Raspberry Pi RP2040 Chip Dual-Core ARM Cortex M0+ Processor
Bicool$11.414.7★
hiBCTR 4PCS RP2040 Microcontroller Development Board Dual-Core ARM Cortex M0+ Processor 133MHz 2MB Flash Support MicroPython/C/C++ SPI/I2C/UART/ADC/PWM Interface for IoT DIY Projects
hiBCTR$18.014.1★
Pico 2 W with Color Pre-Soldered Header Compatible with Raspberry Pi Pico 2 W Microcontroller Board 2.4GHz 802.11n Wireless LAN WIFI4 and Bluetooth 5.2 Based on RP2350 Dual-Core& Dual-Architecture
UeeKKoo$16.294.7★
What buyers say about raspberry pi pico
What buyers praise and complain about, mined from review topics.What buyers love
“Great price”
“Good quality product pretty functional”
“easy use”
“No compatibility issue or connectivity issues at all”
“Does what it was supposed to do”
“Documentation is readily available online”
“She is very satisfied with the connectivity to her existing system”
“Perfect size for breadboard projects and beyond”
“did not break/die. which I've heard is a risk for PicoFlasher”
“over 6 TIMES faster”
What buyers complain about
“it wont come out of”
“The second issue is the instructions”
“spelling errors the instructions were just poorly formatted”
“Not raspberry pi pico or anything compatible”
“They stopped working after a while”
“Also, a better quality USB cable could have been provided; this cable wiggles loose from my USB ports easily causing random disconnects”
“was very inconvenient to what I was using it for”
“Also I had to do exchange because boot button was broken”
“so this purchase was a waste of money”
“looked like they did not have any quality review”
Top return reasons
Common questions
- Is raspberry pi pico profitable to sell on Amazon United States?
- The niche generates $164K/yr across 11 tracked products. 90-day search growth is -0.1%. Flapen's verdict: Skip it (46/100).
- How competitive is the raspberry pi pico niche?
- 10 brands and 15 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in raspberry pi pico?
- Top complaints mined from reviews: Functionality-Overall, Assembly/Installation, Instructions/User Manual/Troubleshooting. The return rate is 0.8%.
- When does demand for raspberry pi pico peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the raspberry pi pico niche?
- Listings span $9.84–$67.45; the average listing price is $18.37 (sweet spot $15–$100). The average incumbent carries 191 reviews — the moat a new listing must climb.