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Rape Alarm

Fail

Shoppers spend an estimated $28K a year here, so Rape Alarm is a Fail.

Flapen Score
41
41 / 100
Ranks 4,876 of 8,347 Electronics niches · −2 vs the category median of 43
Market size
$28K/yr65K searches / yr
90-day growth
-30.2%search demand this quarter
Competition
50%top-5 click share · 21 brands · 44 sellers

Flapen Score

Rape Alarm against its category

The dotted line is the Electronics average. Past it, Rape Alarm is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rape Alarm market on Amazon at a glance

Shoppers on Amazon United States searched for Rape Alarm 65K times last year and spent an estimated $28K. The top 5 brands take 65% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -30.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
-30.2%
Conversion, latest week
1.7%
Market size, estimated
$28Ka year
Top search term
rape alarm11K searches a year

02 · Price

A sale here is worth $25.24.

Listings sell for $25.24 on average, from $7.69 to $147.57. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $25.24 that is $0 to $3K a year per listing.

Average price
$25.24inside the $15 to $100 sweet spot
Price range
$7.69–$147.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #70 within Security & Surveillance. It carries 4,141 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
0.9%
Average rank
#70in Security & Surveillance
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
4,141per listing
Listings tracked
32

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
47 months

Products

Top Rape Alarm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

44

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

50%

Top 20: 88%

Open market

28%

  • Brand 124%
  • Brand 211%
  • Brand 310%
  • Brand 410%
  • Brand 510%
  • Brand 67%

Demand

Rape Alarm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26JanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 2.0× · 7 of 12 months tracked

Search terms

Top Rape Alarm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rape alarm11K/yr
  • portable alarm5K/yr
  • key alarm5K/yr
  • safe alarm4K/yr
  • sound alarm3K/yr
  • anti kidnapping devices3K/yr
  • safesound personal alarm3K/yr
  • bellbird personal safety alarm7K/yr
  • safe sound personal alarm3K/yr
  • safe personal alarm for women5K/yr

Reviews and returns

What reviews say buyers love and hate about Rape Alarm

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Ease Of Use”
21%of negative reviews mention “Noise Level”
2.1%of orders come back
“Very loud, as it should be”
A buyer, on “Noise Level”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Rape Alarm questions

Answered from the same tracked data.