Pvs 14

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $545K a year.

Searches, last 12 months

125K

Growth, 90 days vs prior 90

-18.8%

Conversion, latest week

0.3%

Market size, estimated

$545Ka year

Peak month

December1.8× the quietest month

Top search term

pvs 1453K searches a year

Listings sell for $1504.27 on average, from $25.64 to $3475.42. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $1504.27 that is $0 to $150K a year per listing.

Average price

$1504.27above the $15 to $100 sweet spot

Price range

$25.64–$3475.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100–250

Units per listing a year

0–100

Revenue per listing a year

$0–$150K

Returns

8.2%of orders · Amazon United States median 2.1%

33% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #250 within Binoculars & Scopes. It carries 34 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

78%

Out of stock, average day

11.2%

Average rank

#250in Binoculars & Scopes

Average rating

4.14 starsAmazon United States average 4.42 stars

Average reviews

34per listing

Listings tracked

9

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months