Purple Camera

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months

69K

Growth, 90 days vs prior 90

+9.4%

Conversion, latest week

2.1%

Market size, estimated

$133Ka year

Peak month

December3.9× the quietest month

Top search term

purple digital camera26K searches a year

Listings sell for $94.00 on average, from $25.58 to $265.32. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $94.00 that is $0 to $9K a year per listing.

Average price

$94.00inside the $15 to $100 sweet spot

Price range

$25.58–$265.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$9K

Returns

3.9%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #369 within Digital Cameras. It carries 1,186 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

9.9%

Average rank

#369in Digital Cameras

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

1,186per listing

Listings tracked

22

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

28 months