psu cables
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$25.77avg listing price — sweet spot $15–$100
Price range
Great$6.37–$66.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Market size
Okay$193K$193K/yr · 357K searches
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,987.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-15.8%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, psu cables is a $193K/yr Amazon United States market (357K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 38/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
psu cables market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $206K–$258K
- units × avg price
- Conversion rate
- 2.1%
- Avg BSR
- #206
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 13.0%
- Avg brand age
- 51 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
6 falling
Sellers
18
Top-5 brand share
96%
Top 20: 97%
Top-5 click share
64%
Top 20: 99%
Open market
1%
- AsiaHorse71%
- SMEOZZ14%
- EZDIY-FAB6%
- JEYI4%
- --3%
- Corsair1%
- Open — no brand owns it (1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.8% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 1.8×
Top psu cables search terms
- psu cable extension47K/yr
- pc cable extension41K/yr
- psu cables35K/yr
- cable extension pc45K/yr
- pc cables26K/yr
- psu extension cables26K/yr
- power supply cables19K/yr
- pc extension cables16K/yr
- psu cable extensions12K/yr
- psu cable11K/yr
Top psu cables products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AsiaHorse 16AWG PSU Cable Extension Sleeved Custom Mod GPU PC Audio Video Power Supply Soft Braided Cables with Two Color Comb Kit 24P/8P to 6+2P/ 8P to 4+4P 30CM
AsiaHorse$19.354.7★2,584 rev

AsiaHorse Upgraded 16AWG PSU Cable Extension Sleeved Custom Mod GPU PC Power Supply Soft Braided Cables with Two Color Comb Kit 24P/8P to 6+2P/8P to 4+4P 30CM
AsiaHorse$21.594.7★2,584 rev

16AWG PSU Cable Extension Kit with Cable Combs 1x24pin ATX/1x8pin(4+4) EPS/2x8pin(6+2) PCIE Extension Cable Cable Extension PC Sleeved Cables 30cm Length Power Supply Extension Cable Kit(White)
SMEOZZ$16.194.6★192 rev

Asiahorse 16AWG Pro Power Supply Sleeved Cable for Power Supply Extension Cable Wire Kit 1x24-PIN/ 2x8-PORT (4+4) M/B 3x8-PORT (6+2) PCI-E 30cm Length with Combs(Dual EPS Black)
AsiaHorse$30.654.6★3,362 rev

AsiaHorse Power Supply Sleeved Cable 16 AWG PSU Extension Cable Kit of White Connector 1x24Pin/2x4+4 EPS/3x6+2 PCI-E 30cm Length with Combs-White
AsiaHorse$30.354.6★3,362 rev
Newest
by launch date
Overclock & Low Heat 16AWG Silver-Plated Core & Gold-Plated Terminals PSU Cable Extension Kit 24pin/4+4pin/8pin for High-End Gaming PC - AsiaHorse Ultra Series 30CM Complete 4PCS Braided Mod Cables
AsiaHorse$31.2311 rev

JEYI 18AWG PSU Extension Cable Kit PVC Fabric Texture 11.8in/30cm Black
JEYI$14.9310 rev

JEYI 18AWG PSU Extension Cable Kit PVC Fabric Texture 1x24Pin ATX / 1x8Pin(4+4) CPU / 2x8Pin(6+2) GPU Power Extension Cable 30cm with Combs White
JEYI$14.9710 rev

16AWG PSU Cable Extension Kit with Cable Combs 1x24pin ATX/1x8pin(4+4) EPS/2x8pin(6+2) PCIE Extension Cable Cable Extension PC Sleeved Cables 30cm Length Power Supply Extension Cable Kit(White)
SMEOZZ$16.19192 rev

16AWG PSU Cable Extension Kit With Cable Combs 1x24pin ATX/1x8pin(4+4) EPS/2x8pin(6+2) PCIE Extension Cable Cable Extension PC Sleeved Cables 30cm Length Power Supply Extension Cable Kit(Black)
SMEOZZ$18.45192 rev
Trending
90-day click momentum
Overclock & Low Heat 16AWG Silver-Plated Core & Gold-Plated Terminals PSU Cable Extension Kit 24pin/4+4pin/8pin for High-End Gaming PC - AsiaHorse Ultra Series 30CM Complete 4PCS Braided Mod Cables
AsiaHorse$31.234.9★

CORSAIR Premium Individually Sleeved PSU Cables Starter Kit Black 2 Yr Warranty for Corsair PSUs
Corsair$66.354.5★

16AWG PSU Cable Extension Kit With Cable Combs 1x24pin ATX/1x8pin(4+4) EPS/2x8pin(6+2) PCIE Extension Cable Cable Extension PC Sleeved Cables 30cm Length Power Supply Extension Cable Kit(Black)
SMEOZZ$18.454.6★

JEYI 18AWG PSU Extension Cable Kit PVC Fabric Texture 11.8in/30cm Black
JEYI$14.933.8★

JEYI 18AWG PSU Extension Cable Kit PVC Fabric Texture 1x24Pin ATX / 1x8Pin(4+4) CPU / 2x8Pin(6+2) GPU Power Extension Cable 30cm with Combs White
JEYI$14.973.8★
What buyers say about psu cables
What buyers praise and complain about, mined from review topics.What buyers love
“Quality at a fair price”
“Works as expected”
“Great value for the price”
“Great build quality”
“Rgb color accurate too”
“Works for MB machine”
“The power cord was what we needed”
“Great Cable Extensions”
“Installation was simple”
“Fit perfectly”
What buyers complain about
“Decent cables, poor shipping quality”
“After 4 years, the wires were faulty”
“a little expensive”
“Don't work”
“it doesn't bend like it should”
“Not compatible”
“my came with some brown spots on the cables”
“Wrong size, I guess”
“Had an issue with one of the 8 pin pcie cables”
“they are very thick”
Top return reasons
Common questions
- Is psu cables profitable to sell on Amazon United States?
- The niche generates $193K/yr across 21 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.8%. Flapen's verdict: Skip it (38/100).
- How competitive is the psu cables niche?
- 6 brands and 18 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in psu cables?
- Top complaints mined from reviews: Quality-Overall, Durability, Value For Money. The return rate is 2.3%.
- When does demand for psu cables peak?
- Demand peaks in Jan–Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the psu cables niche?
- Listings span $6.37–$66.35; the average listing price is $25.77 (sweet spot $15–$100). The average incumbent carries 2,987 reviews — the moat a new listing must climb.