Projector

Shoppers searched for this 30.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +27.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56.0M a year.

Searches, last 12 months

30.5M

Growth, 90 days vs prior 90

+27.3%

Conversion, latest week

1.5%

Market size, estimated

$56.0Ma year

Peak month

December2.3× the quietest month

Top search term

projector15.1M searches a year

Listings sell for $122.30 on average, from $23.99 to $391.72. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 10,000 to 12,500 of them. At $122.30 that is $1.2M to $1.5M a year per listing.

Average price

$122.30above the $15 to $100 sweet spot

Price range

$23.99–$391.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

10,000–12,500

Revenue per listing a year

$1.2M–$1.5M

Returns

7.0%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #75 within Video Projectors. It carries 3,076 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#75in Video Projectors

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

3,076per listing

Listings tracked

51

26 products launched here in the last 12 months. 26 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

26

Successful launches

26Amazon's first-year sales bar

Average brand age

35 months