Princess Birthday Banner

Shoppers searched for this 220K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $124K a year.

Searches, last 12 months

220K

Growth, 90 days vs prior 90

-0.1%

Conversion, latest week

4.0%

Market size, estimated

$124Ka year

Peak month

May2.0× the quietest month

Top search term

disney princess backdrop63K searches a year

Listings sell for $14.20 on average, from $3.76 to $46.62. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $14.20 that is $0 to $1K a year per listing.

Average price

$14.20under the $15 to $100 sweet spot

Price range

$3.76–$46.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

4.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #2,870 within Lighting & Studio. It carries 236 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

97%

Out of stock, average day

14.5%

Average rank

#2,870in Lighting & Studio

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

236per listing

Listings tracked

38

20 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

2Amazon's first-year sales bar

Average brand age

23 months