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Power Supply

Maybe

Shoppers spend an estimated $5.1M a year here. But demand is soft, at -9.3% this quarter, so Power Supply is a Maybe.

Flapen Score
51
51 / 100
Top 18% of 8,347 Electronics niches · +8 vs the category median of 43
Market size
$5.1M/yr3.6M searches / yr
90-day growth
-9.3%search demand this quarter
Competition
38%top-5 click share · 14 brands · 115 sellers

Flapen Score

Power Supply against its category

The dotted line is the Electronics average. Past it, Power Supply is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Power Supply market on Amazon at a glance

Shoppers on Amazon United States searched for Power Supply 3.6M times last year and spent an estimated $5.1M. The top 5 brands take 72% of clicks. Demand peaks in Jan–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 3.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.1M a year.

Searches, last 12 months
3.6M
Growth, 90 days vs prior 90
-9.3%
Conversion, latest week
1.6%
Market size, estimated
$5.1Ma year
Peak month
December1.7× the quietest month
Top search term
power supply1.2M searches a year

02 · Price

A sale here is worth $88.45.

Listings sell for $88.45 on average, from $29.69 to $256.13. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 750 to 1,000 of them. At $88.45 that is $66K to $88K a year per listing.

Average price
$88.45inside the $15 to $100 sweet spot
Price range
$29.69–$256.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
750–1,000
Revenue per listing a year
$66K–$88K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #49 within Internal Components. It carries 1,279 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
3.0%
Average rank
#49in Internal Components
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,279per listing
Listings tracked
34

04 · Newcomers

10 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
10Amazon's first-year sales bar
Average brand age
56 months

Products

Top Power Supply products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

14 falling

Sellers

115

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

38%

Top 20: 85%

Open market

22%

  • Brand 123%
  • Brand 219%
  • Brand 318%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Power Supply search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.7×

Search terms

Top Power Supply search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • power supply1.2M/yr
  • psu652K/yr
  • pc power supply310K/yr
  • computer power supplies306K/yr
  • fuente de poder215K/yr
  • atx power supply143K/yr
  • power supply pc124K/yr
  • corsair power supply76K/yr
  • corsair psu72K/yr
  • modular power supply69K/yr

Reviews and returns

What reviews say buyers love and hate about Power Supply

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Value For Money”
17%of negative reviews mention “Durability”
4.3%of orders come back
“Poor durability”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Power Supply questions

Answered from the same tracked data.