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54

power outlet strip

Worth a look

Shows low returns (1.2%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 21Growth 21Conversion 87Competition 68Returns 90Price range 76Avg price 81Brand share 89Review moat 18Quality gap 16

Returns

Great1.2%

return rate — above 5% kills the launch gate

Brand share

Great46%

top-5 brand share — no brand owns this niche

Conversion

Great10.1%

search→purchase rate — share of searches ending in a sale

Avg price

Great$17.59

avg listing price — sweet spot $15–$100

Price range

Great$8.34–$36.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$83K

$83K/yr · 47K searches

Growth

Bad-7.8%

90-day search growth — must beat 0% to launch

Review moat

Bad17,531

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, power outlet strip is a $83K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 54/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

power outlet strip market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
$70K–$88K
units × avg price
Conversion rate
10.1%
Avg BSR
#48
Page quality
0%
Prime
100%
Sponsored
92%
Out of stock
0.0%
Avg brand age
48 months
Avg seller age
192 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

27 falling

Sellers

49

Top-5 brand share

46%

Top 20: 95%

Top-5 click share

44%

Top 20: 87%

Open market

48%

  • Yintar12%
  • YISHU11%
  • SUPERDANNY9%
  • Alestor7%
  • HANYCONY7%
  • Addtam6%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — -7.8% search growth over the last 90 days.
2K1KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.8×

Top power outlet strip search terms

  • multi outlet power strip16K/yr
  • ac power strip8K/yr
  • multi power strip7K/yr
  • plug in strip8K/yr
  • electrical outlet strip4K/yr
  • electrical strip outlets3K/yr
  • power bar outlet375/yr
All search terms

Top power outlet strip products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$5K9%$7K12%$10K1001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about power outlet strip

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Build quality is great”

Socket/Port/Plug14%

“All the ports work great”

Advertised Vs Actual Product11%

“Better than expected”

Value For Money8%

“Great buy for the money”

Charging8%

“charges well”

Ease Of Use7%

“easy to read”

Size-Overall4%

“Good size for travel”

Design-Overall4%

“Beautiful design”

Portability3%

“Convenient for travel”

Strength3%

“Solid product”

What buyers complain about

Durability18%

“Didnt last”

Socket/Port/Plug10%

“USB Ports Don't Work”

Quality-Overall8%

“Bad Quality”

Charging8%

“Does not charge”

Functionality-Overall8%

“Never worked”

Noise Level6%

“Makes noise”

Size-Overall4%

“Large size”

Heating2%

“Gets hot”

Value For Money2%

“crazy cost more than 1/2 the product to return it”

Flammable2%

“cause a fire”

Top return reasons

Size-Overall26%
Charging11%
Socket/Port/Plug10%
Functionality-Overall10%
Advertised Vs Actual Product7%
Value For Money6%
Compatibility-Overall6%
Defective Material/Parts5%
Connectivity-Overall2%
Product Condition2%

Common questions

Is power outlet strip profitable to sell on Amazon United States?
The niche generates $83K/yr across 36 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.8%. Flapen's verdict: Worth a look (54/100).
How competitive is the power outlet strip niche?
27 brands and 49 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 46% of demand.
What do buyers complain about in power outlet strip?
Top complaints mined from reviews: Durability, Socket/Port/Plug, Quality-Overall. The return rate is 1.2%.
When does demand for power outlet strip peak?
Demand peaks in Nov–Dec; the busiest month runs 1.8× the quietest.
What does it cost to enter the power outlet strip niche?
Listings span $8.34–$36.68; the average listing price is $17.59 (sweet spot $15–$100). The average incumbent carries 17,531 reviews — the moat a new listing must climb.