power failure alarm
Worth a lookShows a sweet-spot price point ($30.99 avg), but soft demand (-2.9% this quarter) keeps it on the watch list.
Avg price
Incredible$30.99avg listing price — sweet spot $15–$100
Price range
Great$11.98–$58.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great271.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Returns
Okay3.3%return rate — above 5% kills the launch gate
Market size
Okay$210K$210K/yr · 151K searches
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, power failure alarm is a $210K/yr Amazon United States market (151K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Jan. Verdict: Worth a look — 53/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
power failure alarm market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $186K–$248K
- units × avg price
- Conversion rate
- 4.5%
- Avg BSR
- #292
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 96%
- Out of stock
- 0.9%
- Avg brand age
- 53 months
- Avg seller age
- 177 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
20
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
54%
Top 20: 94%
Open market
20%
- Satisure51%
- Risinglink7%
- briidea7%
- MySpool6%
- POPFIRST5%
- BCY hohipi4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.9% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.6×
Top power failure alarm search terms
- power failure alarm41K/yr
- power outage alarm23K/yr
- power outage notification device13K/yr
- power failure alarm wifi9K/yr
- power loss alarm6K/yr
- loss of power alarm plug6K/yr
- power outage monitor6K/yr
- smart plug with power outage alert5K/yr
- outlet alarm power loss6K/yr
- power outage alarm for freezer5K/yr
Top power failure alarm products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Power Failure Alarm Freezer Power Outage Alarm 7 Sirens Freezer Alarm with 0-110dB Adjustable LED Indicator 12H Alert Power Loss Alarm Monitor for Refrigerator Sump Pumps Aquarium
Satisure$23.154.5★1,365 rev
Power Failure Alarm WiFi Smart Power Outage Alarm with App Notifications Mini Size Freezer Alert with Loud 110dB & LED Indicator & Voltage Detection Home Power Monitor for GFCI Trips Sump Pump
Satisure$33.784.2★232 rev
Power Failure Alarm 120dB Power Outage Alarm for Freezer Extender Socket
Satisure$19.164.5★157 rev
Risinglink WiFi Power Outage Alarm Detector Power Failure & Restoration Alerts with SMS Text Email & Audible Alarm
Risinglink$58.454.4★510 rev
Power Failure Alarm WiFi Newest Smart Power Outage Alarm with App Remote Cancel Device Alert & Custom Alert Time 2 Sockets Home Power Loss Alarm for Freezer GFCI Trips Sump Pump Pet Feeder
Satisure$31.953.0★8 rev
Newest
by launch datePower Failure Alarm WiFi Newest Smart Power Outage Alarm with App Remote Cancel Device Alert & Custom Alert Time 2 Sockets Home Power Loss Alarm for Freezer GFCI Trips Sump Pump Pet Feeder
Satisure$31.958 rev
WiFi Power Failure Alarm Briidea Freezer Power Outage Alarm with Dual Outlets Real-Time App Notifications & 100dB Loud Alarm Supports 2.4G/5GHz WiFi for Sump Pumps Aquariums Wine Cellars
briidea$29.132 rev
Power Failure Alarm WiFi Power Outage Alarm with App Notifications & Voltage Detection Outlet Power Loss Alarm with 110dB Adjustable LED Indicator Power Monitor for GFCI Trips Freezer Sump Pump
HIIXHC$31.6811 rev
PLOJOP Power Failure Alarm with WiFi App Notifications 110dB Power Outage Alert with LED Indicator for Freezer GFCI Outlet Sump Pump and Greenhouse
PLOJOP$30.0914 rev
Power Failure Alarm WiFi Smart Freezer Alarm Free App Notification
POPFIRST$30.5443 rev
Trending
90-day click momentumWiFi Power Failure Alarm Briidea Freezer Power Outage Alarm with Dual Outlets Real-Time App Notifications & 100dB Loud Alarm Supports 2.4G/5GHz WiFi for Sump Pumps Aquariums Wine Cellars
briidea$29.134.5★
MOCREO WiFi Refrigerator Thermometer with Freezer Alarm App Email Buzzer Alerts Power Outage Alert Pass-Through Outlet Hub 2 Sensors Ultra-Flat Probe Remote Temperature Monitor for Home Kitchen
MOCREO$41.264.5★
Power Failure Alarm WiFi Power Outage Alarm with App Notifications & Voltage Detection Outlet Power Loss Alarm with 110dB Adjustable LED Indicator Power Monitor for GFCI Trips Freezer Sump Pump
HIIXHC$31.684.5★
Daytech Power Failure Alarm WiFi Freezer Alarm with App Notifications 110dB Loud Power Outage Alarm LED Indicator Power Loss Alarm Monitor for Garage Freezer Sump Pumps GFCI Trips Aquarium
Daytech$43.404.8★
PLOJOP Power Failure Alarm with WiFi App Notifications 110dB Power Outage Alert with LED Indicator for Freezer GFCI Outlet Sump Pump and Greenhouse
PLOJOP$30.094.8★
What buyers say about power failure alarm
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to install”
“As advertised”
“Build quality feels solid”
“Not too expensive”
“connect to my Wi-Fi”
“Works perfectly”
“So handy”
“The alarm ALERT is great----nice amount of sound”
“Nice Loud Audible Alarm”
“Long battery life to keep you updated”
What buyers complain about
“Super loud”
“Would not connect to either app”
“Poor quality control”
“didn't know it for 2 weeks”
“Instructions not user friendly”
“Doesnt work”
“App prompts don't show correctly in that mode”
“BARK has additional costs”
“set up is a little cumbersome”
“Alarm wouldnt likely wake you”
Top return reasons
Common questions
- Is power failure alarm profitable to sell on Amazon United States?
- The niche generates $210K/yr across 25 tracked products. 5 of 9 products launched in the last 360 days are still selling. 90-day search growth is -2.9%. Flapen's verdict: Worth a look (53/100).
- How competitive is the power failure alarm niche?
- 16 brands and 20 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 76% of demand.
- What do buyers complain about in power failure alarm?
- Top complaints mined from reviews: Noise Level, Connectivity-Overall, Quality-Overall. The return rate is 3.3%.
- When does demand for power failure alarm peak?
- Demand peaks in Jan; the busiest month runs 1.6× the quietest.
- What does it cost to enter the power failure alarm niche?
- Listings span $11.98–$58.45; the average listing price is $30.99 (sweet spot $15–$100). The average incumbent carries 271 reviews — the moat a new listing must climb.