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Power Cord

Fail

The products selling today already average 4.8★, so Power Cord is a Fail.

Flapen Score
48
48 / 100
Top 28% of 8,347 Electronics niches · +5 vs the category median of 43
Market size
$707K/yr870K searches / yr
90-day growth
+7.7%search demand this quarter
Competition
64%top-5 click share · 9 brands · 38 sellers

Flapen Score

Power Cord against its category

The dotted line is the Electronics average. Past it, Power Cord is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Power Cord market on Amazon at a glance

Shoppers on Amazon United States searched for Power Cord 870K times last year and spent an estimated $707K. The top 5 brands take 81% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 9.9% of those searches ended in a purchase.

Shoppers searched for this 870K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $707K a year.

Searches, last 12 months
870K
Growth, 90 days vs prior 90
+7.7%
Conversion, latest week
9.9%
Market size, estimated
$707Ka year
Peak month
December3.3× the quietest month
Top search term
pc power cord103K searches a year

02 · Price

A sale here is worth $8.22.

Listings sell for $8.22 on average, from $2.98 to $22.47. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 6,000 to 8,000 of them. At $8.22 that is $49K to $66K a year per listing.

Average price
$8.22under the $15 to $100 sweet spot
Price range
$2.98–$22.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
6,000–8,000
Revenue per listing a year
$49K–$66K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #76 within Home Audio Accessories. It carries 15,135 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#76in Home Audio Accessories
Average rating
4.77 starsAmazon United States average 4.42 stars
Average reviews
15,135per listing
Listings tracked
22

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
55 months

Products

Top Power Cord products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

38

Top-5 brand share

81%

Top 20: 85%

Top-5 click share

64%

Top 20: 99%

Open market

4%

  • Brand 137%
  • Brand 228%
  • Brand 315%
  • Brand 48%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (3 brands, 4%)

Demand

Power Cord search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.3×

Search terms

Top Power Cord search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pc power cord103K/yr
  • power cable102K/yr
  • computer power cord97K/yr
  • monitor power cord86K/yr
  • power cord replacement78K/yr
  • 3 prong power cord53K/yr
  • c13 power cord48K/yr
  • pc power cable34K/yr
  • monitor power cable35K/yr
  • computer cord33K/yr

Reviews and returns

What reviews say buyers love and hate about Power Cord

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Advertised Vs Actual Product”
17%of negative reviews mention “Size-Overall”
1.3%of orders come back
“too short for my needs”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Power Cord questions

Answered from the same tracked data.