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49

portra 800

Skip it

A small market ($30K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 56Conversion 40Competition 48Returns 97Price range 95Avg price 95Brand share 27Review moat 72Quality gap 24

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Incredible$44.35

avg listing price — sweet spot $15–$100

Price range

Incredible$16.31–$98.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good602.17

avg incumbent reviews — the moat a new listing must climb

Growth

Good+29.4%

90-day search growth — must beat 0% to launch

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$30K

$30K/yr · 21K searches

According to Flapen's Amazon United States niche tracking, portra 800 is a $30K/yr Amazon United States market (21K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Oct–Dec. Verdict: Skip it — 49/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

portra 800 market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$22K–$33K
units × avg price
Conversion rate
3.2%
Avg BSR
#193
Page quality
0%
Prime
83%
Sponsored
26%
Out of stock
31.7%
Avg brand age
59 months
Avg seller age
167 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 rising

Sellers

114

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

7%

  • Ilford19%
  • The Imaging World19%
  • KODAK18%
  • RETO17%
  • CineStill16%
  • Fujifilm4%
  • Open — no brand owns it (4 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +29.4% search growth over the last 90 days.
3K2KSpike '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Dec · busiest ÷ quietest = 2.8×

Top portra 800 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$3K15%$4K20%$6K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about portra 800

What buyers praise and complain about, mined from review topics.

What buyers love

Image/Picture Clarity21%

“Pictures turned out beautiful”

Quality-Overall18%

“Good Quality”

Value For Money13%

“Good deal”

Color11%

“Colour is perfect”

Exposure6%

“The multi exposure is fun”

Ease Of Use4%

“Super easy to use”

Advertised Vs Actual Product3%

“Works just how its supposed too and possibly better”

Brightness/Shine/Glow3%

“Glowiest film”

Fun/Entertainment Experience3%

“Overall, its brought back that excitement of just shooting for fun again”

Display Colors3%

“Very versatile and captures color beautifully”

What buyers complain about

Value For Money30%

“Overpriced”

Quality-Overall15%

“Not the best film”

Compatibility-Overall6%

“didnt work on my kodak”

Advertised Vs Actual Product6%

“Deceptive marketing and support info”

Display Colors5%

“The color saturation is just different — landscapes, foliage, anything with natural light looks almost too good”

Color5%

“Not sending color film”

Camera Quality4%

“Very basic camera”

Mechanism Issues4%

“the roll did not slide properly”

Exposure2%

“Exposure makes it look a little darker than it is”

Ease Of Use2%

“The dripping try is difficult to remove”

Top return reasons

Compatibility-Overall20%
Value For Money20%
Camera Quality10%
Color10%
Functionality-Overall9%
Advertised Vs Actual Product8%
Defective Material/Parts5%
Size-Overall4%
Image/Picture Clarity2%
Product Condition2%

Common questions

Is portra 800 profitable to sell on Amazon United States?
The niche generates $30K/yr across 23 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +29.4%. Flapen's verdict: Skip it (49/100).
How competitive is the portra 800 niche?
10 brands and 114 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in portra 800?
Top complaints mined from reviews: Value For Money, Quality-Overall, Compatibility-Overall. The return rate is 0.6%.
When does demand for portra 800 peak?
Demand peaks in Oct–Dec; the busiest month runs 2.8× the quietest.
What does it cost to enter the portra 800 niche?
Listings span $16.31–$98.98; the average listing price is $44.35 (sweet spot $15–$100). The average incumbent carries 602 reviews — the moat a new listing must climb.