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portland gear

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 19Growth 61Conversion 16Competition 15Returns 24Price range 87Avg price 83Brand share 0Review moat 41Quality gap 16

Price range

Great$25.16–$108.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$77.37

avg listing price — sweet spot $15–$100

Growth

Good+37.1%

90-day search growth — must beat 0% to launch

Review moat

Okay2,362.5

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.4%

return rate — above 5% kills the launch gate

Market size

Bad$76K

$76K/yr · 78K searches

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Competition

Bad82%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, portland gear is a $76K/yr Amazon United States market (78K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

portland gear market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$19K–$39K
units × avg price
Conversion rate
1.3%
Avg BSR
#705
Page quality
0%
Prime
100%
Sponsored
20%
Out of stock
7.7%
Avg brand age
38 months
Avg seller age
168 days

Competition & brand share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

0%

  • Portland Gear91%
  • LOVEVOOK9%
  • Open — no brand owns it (0%)

Top portland gear search terms

  • portland gear58K/yr
  • portland backpack11K/yr
  • portland cascade backpack5K/yr
  • portland gear bag3K/yr
All search terms

Top portland gear products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$11K30%$23K45%$34K60%$45K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about portland gear

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall15%

“fits everything I normally carry”

Quality-Overall15%

“Good Quality”

Storage Capacity11%

“Lots of room”

Ease Of Use6%

“Easy to use”

Value For Money5%

“Good value”

Portability4%

“This would be an easy carry on size, it seems”

Design-Overall4%

“I love how pretty it is too”

Material Quality4%

“Nice material and durable”

Weight Light3%

“Lightweight”

Color3%

“The color is also attractive”

What buyers complain about

Size-Overall11%

“they didnt fit”

Weight Heavy7%

“Probably not hefty enough to actually take hiking”

Value For Money3%

“I initially felt this backpack was a little expensive”

Adjustability/Rotatability/Reclining2%

“Not very adjustable”

Thickness2%

“It is overall a bit smller than I visualized”

Color2%

“Te bluish color is really more of a grey color”

Ease Of Use2%

“difficult to pack”

Portability1%

“Probably not hefty enough to actually take hiking”

Top return reasons

Size-Overall54%
Weight Heavy7%
Material Quality7%
Color6%
Value For Money4%
Advertised Vs Actual Product3%
Pockets/Compartments2%
Quality-Overall2%
Comfort-Overall2%
Functionality-Overall2%

Common questions

Is portland gear profitable to sell on Amazon United States?
The niche generates $76K/yr across 10 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is +37.1%. Flapen's verdict: Skip it (30/100).
How competitive is the portland gear niche?
2 brands and 4 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in portland gear?
Top complaints mined from reviews: Size-Overall, Weight Heavy, Value For Money. The return rate is 5.4% — above our launch gate.
What does it cost to enter the portland gear niche?
Listings span $25.16–$108.03; the average listing price is $77.37 (sweet spot $15–$100). The average incumbent carries 2,363 reviews — the moat a new listing must climb.