Portable Keyboard and Mouse
MaybeProducts sell for $44.13 on average, inside the sweet spot. But demand is soft, at -6.8% this quarter, so Portable Keyboard and Mouse is a Maybe.
- Flapen Score
- 54 / 100Top 11% of 8,347 Electronics niches · +11 vs the category median of 4354
- Market size
- $456K/yr309K searches / yr
- 90-day growth
- -6.8%search demand this quarter
- Competition
- 48%top-5 click share · 15 brands · 56 sellers
Flapen Score
Portable Keyboard and Mouse against its category
The dotted line is the Electronics average. Past it, Portable Keyboard and Mouse is stronger. Inside it, weaker.
Market
The Portable Keyboard and Mouse market on Amazon at a glance
Shoppers on Amazon United States searched for Portable Keyboard and Mouse 309K times last year and spent an estimated $456K. The top 5 brands take 70% of clicks. Demand peaks in Aug. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 309K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $456K a year.
- Searches, last 12 months
- 309K
- Growth, 90 days vs prior 90
- -6.8%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $456Ka year
- Peak month
- August3.1× the quietest month
- Top search term
- portable keyboard and mouse111K searches a year
02 · Price
A sale here is worth $44.13.
Listings sell for $44.13 on average, from $9.99 to $94.95. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $44.13 that is $11K to $22K a year per listing.
- Average price
- $44.13inside the $15 to $100 sweet spot
- Price range
- $9.99–$94.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $11K–$22K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.1% of listings are out of stock. The average listing ranks #182 within Keyboards, Mice & Accessories. It carries 6,814 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 15.1%
- Average rank
- #182in Keyboards, Mice & Accessories
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 6,814per listing
- Listings tracked
- 28
04 · Newcomers
10 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Portable Keyboard and Mouse products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
56
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
48%
Top 20: 89%
Open market
25%
- Brand 124%
- Brand 218%
- Brand 312%
- Brand 49%
- Brand 57%
- Brand 65%
Demand
Portable Keyboard and Mouse search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 3.1×
Search terms
Top Portable Keyboard and Mouse search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- portable keyboard and mouse111K/yr
- travel keyboard and mouse77K/yr
- travel keyboard and mouse for laptop41K/yr
- portable mouse and keyboard15K/yr
- travel mouse and keyboard13K/yr
- portable wireless keyboard and mouse11K/yr
- portable keyboard and mouse for laptop8K/yr
- travel wireless keyboard and mouse8K/yr
- portable bluetooth keyboard and mouse6K/yr
- mobile keyboard and mouse6K/yr
Reviews and returns
What reviews say buyers love and hate about Portable Keyboard and Mouse
We read the reviews and the return reasons for every product selling here.
“breaks easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Portable Keyboard and Mouse questions
Answered from the same tracked data.