Portable Dac

Shoppers searched for this 956K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

956K

Growth, 90 days vs prior 90

+0.1%

Conversion, latest week

0.8%

Market size, estimated

$1.1Ma year

Peak month

May3.0× the quietest month

Top search term

fiio m21146K searches a year

Listings sell for $132.90 on average, from $44.55 to $361.03. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $132.90 that is $33K to $66K a year per listing.

Average price

$132.90above the $15 to $100 sweet spot

Price range

$44.55–$361.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$33K–$66K

Returns

6.2%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #66 within Portable Audio & Video. It carries 457 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#66in Portable Audio & Video

Average rating

4.15 starsAmazon United States average 4.42 stars

Average reviews

457per listing

Listings tracked

24

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

32 months