police walkie talkies
Skip itA small market ($81K/yr) — this niche doesn't clear our bar today.
Avg price
Great$51.67avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,994.76avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.4%return rate — above 5% kills the launch gate
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Price range
Bad$6.85–$362.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$81K$81K/yr · 41K searches
Growth
Bad-10.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, police walkie talkies is a $81K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Skip it — 43/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
police walkie talkies market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $65K–$78K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #427
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 76%
- Out of stock
- 0.4%
- Avg brand age
- 56 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
15 rising
Sellers
56
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
49%
Top 20: 87%
Open market
14%
- Arcshell41%
- BAOFENG14%
- TurtleBack13%
- Retevis7%
- pxton6%
- LUITON4%
- Open — no brand owns it (9 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -10.5% search growth over the last 90 days.Peak months: Jan, Oct, Nov · busiest ÷ quietest = 3.2×
Top police walkie talkies search terms
- police walkie talkies15K/yr
- firefighter radio10K/yr
- arcshell walkie talkies9K/yr
- police walkie talkie4K/yr
- arcshell walkie talkie3K/yr
Top police walkie talkies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Turtleback Radio Holster for Motorola APX6000XE Durable Leather Radio Holster with Durable Duty Belt Holder with D-Rings All-Button Access
TurtleBack$64.643.1★25 rev
Arcshell Rechargeable Long Range Two-Way Radios with Earpiece 4 Pack Arcshell AR-5 Walkie Talkies Li-ion Battery and Charger Included
Arcshell$49.964.5★6,879 rev
Arcshell Rechargeable Long Range Two-Way Radios with Earpiece 2 Pack Arcshell AR-5 Walkie Talkies Li-ion Battery and Charger Included
Arcshell$29.114.4★7,711 rev
Arcshell Rechargeable Long Range Two-Way Radios with Earpiece 6 Pack Arcshell AR-5 Walkie Talkies Li-ion Battery and Charger Included
Arcshell$69.884.4★4,516 rev
pxton Walkie Talkies Rechargeable Long Range Two-Way Radios with Earpieces 2-Way Radios UHF Handheld Transceiver Walky Talky with Flashlight Li-ion Battery and Charger2 Pack
pxton$20.434.5★7,046 rev
Newest
by launch date
BAOFENG DM32 DM-32UV DMR Radio | Walkie Talkies Long Range| ham Radio 1PCS
BAOFENG$68.60241 rev
Two Way Radio Long Range Walkie Talkies for Adult with IP67 Speaker Mic
SAMCOM$157.25157 rev
Retevis Ailunce HA1G GMRS Radio IP67 Waterproof Two Way Radio Long Range Walkie Talkies NOAA Alerts 2800mAh USB-C Charging Chirp GMRS Handheld Radio for Camping Emergency(Green 1 Pack)
Retevis$57.0839 rev
Rechargeable Walkie Talkies Long Range: MaxTalker MT-8S Walkie Talkie with Earpiece Flashlight VOX 1500mAh Battery Walkie Talkies for Adults Business Hunting Camping Essentials 2 Pack
MaxTalker$22.32613 rev
Retevis Ailunce HA1G GMRS Handheld Radio Chirp GMRS Radio with IP67 Speaker Mic Waterproof NOAA 2800mAh USB-C Rechargeable Repeater Compatible Two Way Radio for Blizzard Survival Emergency
Retevis$67.46353 rev
Trending
90-day click momentum
Radio Holster for Firefighter EMS EMT Bundle Set Includes Anti-Sway Strap for Radio Strap Moveable Mic Holder Radio Holder Shoulder Strap Fits for Two-Way Ham Walkie Talkie Radio Scanner
LUITON$19.734.3★
BAOFENG DM32 DM-32UV DMR Radio | Walkie Talkies Long Range| ham Radio 1PCS
BAOFENG$68.604.4★
Radio Shoulder Harness Holster Chest Holder Universal Vest Rig for Police Firefighter Two Way Radio Search Rescue Essentials with American Flag Patch
LUITON$23.734.5★
Turtleback Radio Holster for Motorola APX6000XE Durable Leather Radio Holster with Durable Duty Belt Holder with D-Rings All-Button Access
TurtleBack$64.643.1★
Arcshell Rechargeable Long Range Two-Way Radios with Earpiece Headsets 3 Pack Arcshell AR-6 Walkie Talkies Li-ion Battery and Charger Included
Arcshell$37.054.4★
What buyers say about police walkie talkies
What buyers praise and complain about, mined from review topics.What buyers love
“Great Value For The Money”
“The quality of the radios are really good”
“No problems - clear reception - no static”
“Range is great”
“easy to access when you have to transmit”
“huge battery life”
“Works great”
“Performed as advertised”
“Good sound”
“It charges up really fast”
What buyers complain about
“the charger doesn't charge”
“Did not work”
“Functional needs better antenna”
“battery life isnt great”
“Garbage product”
“It was broken easily”
“it is rather large”
“Not what was advertised”
“The advertised range hardly works”
“poor sound quality”
Top return reasons
Common questions
- Is police walkie talkies profitable to sell on Amazon United States?
- The niche generates $81K/yr across 33 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -10.5%. Flapen's verdict: Skip it (43/100).
- How competitive is the police walkie talkies niche?
- 15 brands and 56 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in police walkie talkies?
- Top complaints mined from reviews: Charging, Functionality-Overall, Signal Strength. The return rate is 3.4%.
- When does demand for police walkie talkies peak?
- Demand peaks in Jan–Oct–Nov; the busiest month runs 3.2× the quietest.
- What does it cost to enter the police walkie talkies niche?
- Listings span $6.85–$362.35; the average listing price is $51.67 (sweet spot $15–$100). The average incumbent carries 1,995 reviews — the moat a new listing must climb.