Plantronics Earbuds

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months

22K

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

5.5%

Market size, estimated

$52Ka year

Peak month

December1.5× the quietest month

Top search term

golrex wireless earbuds12K searches a year

Listings sell for $41.79 on average, from $22.78 to $86.63. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $41.79 that is $0 to $4K a year per listing.

Average price

$41.79inside the $15 to $100 sweet spot

Price range

$22.78–$86.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 61.5% of listings are out of stock. The average listing ranks #387 within Headphones & Earbuds. It carries 17,177 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

61.5%

Average rank

#387in Headphones & Earbuds

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

17,177per listing

Listings tracked

9

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

18 months