Pink Headphones

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-14.9%

Conversion, latest week

2.4%

Market size, estimated

$2.2Ma year

Top search term

pink headphones324K searches a year

Listings sell for $76.61 on average, from $14.08 to $199.12. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At $76.61 that is $96K to $115K a year per listing.

Average price

$76.61inside the $15 to $100 sweet spot

Price range

$14.08–$199.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,250–1,500

Revenue per listing a year

$96K–$115K

Returns

3.7%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #58 within Headphones & Earbuds. It carries 20,285 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#58in Headphones & Earbuds

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

20,285per listing

Listings tracked

22

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

35 months