Pink Binoculars

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

46K

Growth, 90 days vs prior 90

+16.3%

Conversion, latest week

5.1%

Market size, estimated

$54Ka year

Top search term

pink binoculars17K searches a year

Listings sell for $23.12 on average, from $6.42 to $66.53. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $23.12 that is $2K to $6K a year per listing.

Average price

$23.12inside the $15 to $100 sweet spot

Price range

$6.42–$66.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

4.4%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #137 within Binoculars & Scopes. It carries 4,692 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

6.0%

Average rank

#137in Binoculars & Scopes

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

4,692per listing

Listings tracked

26

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

47 months