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Pico Projector for Cookie Decorating

Fail

Shoppers spend an estimated $28K a year here, so Pico Projector for Cookie Decorating is a Fail.

Flapen Score
43
43 / 100
Ranks 4,131 of 8,347 Electronics niches · on the category median
Market size
$28K/yr19K searches / yr
90-day growth
+6.3%search demand this quarter
Competition
43%top-5 click share · 24 brands · 65 sellers

Flapen Score

Pico Projector for Cookie Decorating against its category

The dotted line is the Electronics average. Past it, Pico Projector for Cookie Decorating is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pico Projector for Cookie Decorating market on Amazon at a glance

Shoppers on Amazon United States searched for Pico Projector for Cookie Decorating 19K times last year and spent an estimated $28K. The top 5 brands take 62% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
+6.3%
Conversion, latest week
1.0%
Market size, estimated
$28Ka year
Peak month
December1.5× the quietest month
Top search term
pico projector for cookie decorating7K searches a year

02 · Price

A sale here is worth $138.41.

Listings sell for $138.41 on average, from $8.89 to $333.26. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $138.41 that is $0 to $14K a year per listing.

Average price
$138.41above the $15 to $100 sweet spot
Price range
$8.89–$333.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
6.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #245 within Video Projectors. It carries 1,795 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
97%
Out of stock, average day
12.1%
Average rank
#245in Video Projectors
Average rating
4.07 starsAmazon United States average 4.42 stars
Average reviews
1,795per listing
Listings tracked
32

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
27 months

Products

Top Pico Projector for Cookie Decorating products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 rising

Sellers

65

Top-5 brand share

62%

Top 20: 98%

Top-5 click share

43%

Top 20: 87%

Open market

34%

  • Brand 125%
  • Brand 220%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Pico Projector for Cookie Decorating search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Pico Projector for Cookie Decorating search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pico projector for cookie decorating7K/yr
  • pocket projector 4k+3K/yr
  • pico pocket projector3K/yr
  • pico genie3K/yr
  • pico dlp projector2K/yr
  • wowoto projector1K/yr
  • cookie decorating projector pico20/yr

Reviews and returns

What reviews say buyers love and hate about Pico Projector for Cookie Decorating

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Value For Money”
10%of negative reviews mention “Connectivity-Overall”
6.7%of orders come back
“Difficult to connect to”
A buyer, on “Connectivity-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pico Projector for Cookie Decorating questions

Answered from the same tracked data.