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Phone Cord Detangler

Fail

Shoppers spend an estimated $73K a year here, so Phone Cord Detangler is a Fail.

Flapen Score
44
44 / 100
Top 45% of 8,347 Electronics niches · +1 vs the category median of 43
Market size
$73K/yr55K searches / yr
90-day growth
-14.2%search demand this quarter
Competition
70%top-5 click share · 10 brands · 23 sellers

Flapen Score

Phone Cord Detangler against its category

The dotted line is the Electronics average. Past it, Phone Cord Detangler is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Phone Cord Detangler market on Amazon at a glance

Shoppers on Amazon United States searched for Phone Cord Detangler 55K times last year and spent an estimated $73K. The top 5 brands take 92% of clicks. Demand peaks in Feb–Mar. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 14.1% of those searches ended in a purchase.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
55K
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
14.1%
Market size, estimated
$73Ka year
Peak month
March2.2× the quietest month
Top search term
phone cord detangler26K searches a year

02 · Price

A sale here is worth $9.50.

Listings sell for $9.50 on average, from $5.39 to $21.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $9.50 that is $5K to $7K a year per listing.

Average price
$9.50under the $15 to $100 sweet spot
Price range
$5.39–$21.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$5K–$7K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #90 within Accessories & Supplies. It carries 1,651 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#90in Accessories & Supplies
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
1,651per listing
Listings tracked
17

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Phone Cord Detangler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

10 flat

Sellers

23

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

6%

  • Brand 161%
  • Brand 219%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Phone Cord Detangler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.2×

Search terms

Top Phone Cord Detangler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • phone cord detangler26K/yr
  • phone cord detangler for desk phone19K/yr
  • telephone cord detangler7K/yr
  • phone detangler3K/yr

Reviews and returns

What reviews say buyers love and hate about Phone Cord Detangler

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Rope/Wire Tangling”
0.7%of orders come back
“Still tangles”
A buyer, on “Rope/Wire Tangling”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Phone Cord Detangler questions

Answered from the same tracked data.