Is panasonic radio profitable to sell on Amazon United States?

The niche generates $216K/yr across 42 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -12.8%. Flapen's verdict: Skip it (46/100).

How competitive is the panasonic radio niche?

25 brands and 176 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 80% of demand.

What do buyers complain about in panasonic radio?

Top complaints mined from reviews: Durability, Quality-Overall, Signal Strength. The return rate is 3.2%.

When does demand for panasonic radio peak?

Demand peaks in Jun–Oct–Nov; the busiest month runs 2.7× the quietest.

What does it cost to enter the panasonic radio niche?

Listings span $7.98–$172.69; the average listing price is $39.87 (sweet spot $15–$100). The average incumbent carries 4,942 reviews — the moat a new listing must climb.

panasonic radio

Skip it

Soft demand (-12.8% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible$39.87

avg listing price — sweet spot $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$7.98–$172.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Market size

Okay$216K

$216K/yr · 230K searches

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Review moat

Bad4,941.81

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-12.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, panasonic radio is a $216K/yr Amazon United States market (230K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jun–Oct–Nov. Verdict: Skip it — 46/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

panasonic radio market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $199K–$239K; units × avg price
Conversion rate: 2.4%
Avg BSR: #86
Page quality: 0%
Prime: 90%
Sponsored: 86%
Out of stock: 2.1%
Avg brand age: 53 months
Avg seller age: 166 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

25 rising

Sellers

176

Top-5 brand share

80%

Top 20: 96%

Top-5 click share

44%

Top 20: 80%

Open market

19%

Panasonic35%
Sony19%
PRUNUS13%
BAIJIALI8%
DreamSky4%
FosPower2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.8% search growth over the last 90 days.

Peak months: Jun, Oct, Nov · busiest ÷ quietest = 2.7×

Open Trend

Top panasonic radio search terms

panasonic radio30K/yr +4.6%3.1% conv.
shop radio27K/yr -3.1%0.7% conv.
sony radio am fm15K/yr +35.3%0.9% conv.
sony portable radio17K/yr -2.1%1.5% conv.
radio recargable para cuba15K/yr -8.8%1.5% conv.
battery operated radio for power outages19K/yr -67.6%3.1% conv.
portable headset radios12K/yr -4.1%0.4% conv.
mini fm radio11K/yr -1.1%1.1% conv.
radio panasonic8K/yr +0.3%0.9% conv.
portable digital radio8K/yr +10.8%0.8% conv.

All search terms

Top panasonic radio products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Panasonic Portable AM/FM Radio Battery Operated Analog Radio AC Powered Silver (RF-2400D)

Panasonic$33.064.5★33,342 rev

Sony ICF-506 Analog Tuning Portable FM/AM Radio Black 2.14 lb

Sony$58.874.5★2,507 rev

Portable AM/FM Transistor Radio with Loud Speaker Battery or USB Powered - Compact Emergency Radio for Indoor Outdoor Travel & Storms (Model BJL-671)

BAIJIALI$18.484.3★2,718 rev

PRUNUS J-166 Portable Radio AM FM Battery Operated Radio with Tuning Light Back Clip Excellent Reception AM FM Radios Portable Transistor Radios

PRUNUS$9.964.4★8,318 rev

Panasonic RF-P50d Pocket AM/FM Radio Silver RF-P50D

Panasonic$19.524.2★2,664 rev

Newest

by launch date

TINNIK AM FM SW Mini Radio: Weight 0.95oz(27grams) Watch Size Rechargeable USB Personal Pocket Radio OLED Screen RDS Digital Tuning Clip Button Lock Timer Stereo Headphones - FA298

TINNIK$24.5298 rev

10mo ago

Panasonic Portable AM/FM Radio Battery Operated Analog Radio AC Powered Black (RF-2400-K)

Panasonic$32.92266 rev

1y ago

Milwaukee M18 Bluetooth Jobsite Radio Bare Tool

Milwaukee$145.76174 rev

1y ago

PRUNUS J-555 Pocket Radio AM FM USB-C Charging& Battery Operated Excellent Reception& Clear Speaker and Headphone Jack Back Clip Flashlight Transistor Radios Portable Radios AM FM Mini Radio

PRUNUS$14.01779 rev

2y ago

Portable AM/FM Transistor Radio with Loud Speaker Battery or USB Powered - Compact Emergency Radio for Indoor Outdoor Travel & Storms (Model BJL-671)

BAIJIALI$18.482,718 rev

2y ago

What buyers say about panasonic radio

What buyers praise and complain about, mined from review topics.

What buyers love

Audio Quality18%

“Clear Sound”

Value For Money11%

“Good buy for the money”

Signal Strength11%

“Good signal”

Quality-Overall8%

“Quality seems good with quality switches”

Advertised Vs Actual Product7%

“Exactly what I expected”

Ease Of Use6%

“EASY TO USE”

Portability5%

“Easily portable”

Size-Overall4%

“Perfect size for traveling”

Charging4%

“Charged fast”

Battery Life3%

“Long battery life”

What buyers complain about

Durability11%

“DOES NOT LAST”

Quality-Overall9%

“Radio is made cheap quality”

Signal Strength8%

“Poor signal”

Size-Overall7%

“a little larger than i thought”

Functionality-Overall7%

“Did not work”

Charging7%

“Wont charge”

Audio Quality7%

“Poor sound quality”

Noise Level4%

“static”

Audio Volume4%

“Low volume”

Battery Life3%

“the battery part does not work”

Top return reasons

Audio Quality16%

Size-Overall15%

Functionality-Overall14%

Signal Strength6%

Charging6%

Advertised Vs Actual Product5%

Quality-Overall4%

Amplification3%

Value For Money3%

Audio Volume3%

Common questions

Is panasonic radio profitable to sell on Amazon United States?: The niche generates $216K/yr across 42 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -12.8%. Flapen's verdict: Skip it (46/100).
How competitive is the panasonic radio niche?: 25 brands and 176 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in panasonic radio?: Top complaints mined from reviews: Durability, Quality-Overall, Signal Strength. The return rate is 3.2%.
When does demand for panasonic radio peak?: Demand peaks in Jun–Oct–Nov; the busiest month runs 2.7× the quietest.
What does it cost to enter the panasonic radio niche?: Listings span $7.98–$172.69; the average listing price is $39.87 (sweet spot $15–$100). The average incumbent carries 4,942 reviews — the moat a new listing must climb.