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Outlet Surge Protector

Maybe

Products sell for $24.40 on average, inside the sweet spot. But demand is soft, at -9.1% this quarter, so Outlet Surge Protector is a Maybe.

Flapen Score
52
52 / 100
Top 15% of 8,347 Electronics niches · +9 vs the category median of 43
Market size
$152K/yr111K searches / yr
90-day growth
-9.1%search demand this quarter
Competition
43%top-5 click share · 25 brands · 97 sellers

Flapen Score

Outlet Surge Protector against its category

The dotted line is the Electronics average. Past it, Outlet Surge Protector is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outlet Surge Protector market on Amazon at a glance

Shoppers on Amazon United States searched for Outlet Surge Protector 111K times last year and spent an estimated $152K. The top 5 brands take 67% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.

Searches, last 12 months
111K
Growth, 90 days vs prior 90
-9.1%
Conversion, latest week
5.6%
Market size, estimated
$152Ka year
Peak month
September5.6× the quietest month
Top search term
4000 joules surge protector25K searches a year

02 · Price

A sale here is worth $24.40.

Listings sell for $24.40 on average, from $9.41 to $75.77. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $24.40 that is $2K to $6K a year per listing.

Average price
$24.40inside the $15 to $100 sweet spot
Price range
$9.41–$75.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #262 within Accessories & Supplies. It carries 11,747 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
95%
Out of stock, average day
1.6%
Average rank
#262in Accessories & Supplies
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
11,747per listing
Listings tracked
44

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Outlet Surge Protector products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 falling

Sellers

97

Top-5 brand share

67%

Top 20: 96%

Top-5 click share

43%

Top 20: 78%

Open market

30%

  • Brand 136%
  • Brand 214%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Outlet Surge Protector search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 5.6×

Search terms

Top Outlet Surge Protector search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 4000 joules surge protector25K/yr
  • rocketfish surge protector18K/yr
  • surge protector 3000 joules10K/yr
  • surge protector 4000 joules11K/yr
  • 6 plug outlet adapter surge protector10K/yr
  • surge protector for treadmill8K/yr
  • belkin outlet extender6K/yr
  • high joules surge protector5K/yr
  • belkin wall surge protector5K/yr
  • belkin outlet5K/yr

Reviews and returns

What reviews say buyers love and hate about Outlet Surge Protector

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Durability”
1.4%of orders come back
“Falls apart”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Outlet Surge Protector questions

Answered from the same tracked data.