Outlet Converter

Shoppers searched for this 216K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $165K a year.

Searches, last 12 months

216K

Growth, 90 days vs prior 90

+6.8%

Conversion, latest week

5.0%

Market size, estimated

$165Ka year

Peak month

December1.4× the quietest month

Top search term

electrical adapters71K searches a year

Listings sell for $15.18 on average, from $5.25 to $46.81. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $15.18 that is $2K to $4K a year per listing.

Average price

$15.18inside the $15 to $100 sweet spot

Price range

$5.25–$46.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.9%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #26 within Power Accessories. It carries 9,242 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#26in Power Accessories

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

9,242per listing

Listings tracked

49

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months