Oura Ring 5 Sizing Kit

Shoppers searched for this 812K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.9% of those searches ended in a purchase. Searches in the last 90 days moved +70.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.9M a year.

Searches, last 12 months

812K

Growth, 90 days vs prior 90

+70.4%

Conversion, latest week

15.9%

Market size, estimated

$4.9Ma year

Top search term

oura ring 5 sizing kit83K searches a year

Listings sell for $37.87 on average, from $1.53 to $388.99. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 25,000 to 30,000 of them. At $37.87 that is $947K to $1.1M a year per listing.

Average price

$37.87inside the $15 to $100 sweet spot

Price range

$1.53–$388.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

25,000–30,000

Revenue per listing a year

$947K–$1.1M

Returns

1.4%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #53 within Wearable Technology. It carries 1,169 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

100%

Out of stock, average day

12.8%

Average rank

#53in Wearable Technology

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

1,169per listing

Listings tracked

14

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

21 months