Orange Headphones

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $267K a year.

Searches, last 12 months

111K

Growth, 90 days vs prior 90

+32.0%

Conversion, latest week

10.3%

Market size, estimated

$267Ka year

Peak month

December6.1× the quietest month

Top search term

yoto headphones63K searches a year

Listings sell for $23.42 on average, from $9.95 to $40.30. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,500 to 2,000 of them. At $23.42 that is $35K to $47K a year per listing.

Average price

$23.42inside the $15 to $100 sweet spot

Price range

$9.95–$40.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

1,500–2,000

Revenue per listing a year

$35K–$47K

Returns

2.7%of orders · Amazon United States median 2.1%

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #139 within Headphones & Earbuds. It carries 2,392 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#139in Headphones & Earbuds

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

2,392per listing

Listings tracked

5

The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months