Skip to content

Onn 12.1 Tablet Pro Case

Fail

Demand is soft, at -74.0% this quarter, so Onn 12.1 Tablet Pro Case is a Fail.

Flapen Score
33
33 / 100
Ranks 7,120 of 8,347 Electronics niches · −10 vs the category median of 43
Market size
$9K/yr29K searches / yr
90-day growth
-74.0%search demand this quarter
Competition
63%top-5 click share · 11 brands · 13 sellers

Flapen Score

Onn 12.1 Tablet Pro Case against its category

The dotted line is the Electronics average. Past it, Onn 12.1 Tablet Pro Case is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Onn 12.1 Tablet Pro Case market on Amazon at a glance

Shoppers on Amazon United States searched for Onn 12.1 Tablet Pro Case 29K times last year and spent an estimated $9K. The top 5 brands take 81% of clicks. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -74.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
-74.0%
Conversion, latest week
1.9%
Market size, estimated
$9Ka year
Peak month
February3.3× the quietest month
Top search term
onn 12.1 tablet pro case23K searches a year

02 · Price

A sale here is worth $15.78.

Listings sell for $15.78 on average, from $8.14 to $20.25. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $15.78 that is $0 to $2K a year per listing.

Average price
$15.78inside the $15 to $100 sweet spot
Price range
$8.14–$20.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.8% of listings are out of stock. The average listing ranks #5,091 within Tablet Accessories. It carries 175 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
100%
Out of stock, average day
28.8%
Average rank
#5,091in Tablet Accessories
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
175per listing
Listings tracked
21

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Onn 12.1 Tablet Pro Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

13

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

63%

Top 20: 99%

Open market

13%

  • Brand 130%
  • Brand 222%
  • Brand 314%
  • Brand 48%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (5 brands, 13%)

Demand

Onn 12.1 Tablet Pro Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 3.3×

Search terms

Top Onn 12.1 Tablet Pro Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • onn 12.1 tablet pro case23K/yr
  • onn 12.1 tablet case4K/yr
  • 12.1 inch tablet case2K/yr
  • onn 12.1 inch tablet pro case318/yr
  • 12.1 inch tablet case onn381/yr

Reviews and returns

What reviews say buyers love and hate about Onn 12.1 Tablet Pro Case

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Size-Overall”
14%of negative reviews mention “Quality-Overall”
4.2%of orders come back
“The second one I ordered is very cheaply made”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Onn 12.1 Tablet Pro Case questions

Answered from the same tracked data.