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Omni Directional Tv Antenna Outdoor

Fail

An estimated 5.9% of orders come back, so Omni Directional Tv Antenna Outdoor is a Fail.

Flapen Score
45
45 / 100
Top 41% of 8,347 Electronics niches · +2 vs the category median of 43
Market size
$236K/yr169K searches / yr
90-day growth
+19.5%search demand this quarter
Competition
59%top-5 click share · 10 brands · 46 sellers

Flapen Score

Omni Directional Tv Antenna Outdoor against its category

The dotted line is the Electronics average. Past it, Omni Directional Tv Antenna Outdoor is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Omni Directional Tv Antenna Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Omni Directional Tv Antenna Outdoor 169K times last year and spent an estimated $236K. The top 5 brands take 85% of clicks. Demand peaks in Sep–Oct. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $236K a year.

Searches, last 12 months
169K
Growth, 90 days vs prior 90
+19.5%
Conversion, latest week
1.9%
Market size, estimated
$236Ka year
Peak month
September1.9× the quietest month
Top search term
clearstream 4max20K searches a year

02 · Price

A sale here is worth $73.66.

Listings sell for $73.66 on average, from $22.55 to $142.83. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $73.66 that is $7K to $18K a year per listing.

Average price
$73.66inside the $15 to $100 sweet spot
Price range
$22.55–$142.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$7K–$18K
Returns
5.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #134 within Antennas. It carries 5,412 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
90%
Out of stock, average day
0.3%
Average rank
#134in Antennas
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
5,412per listing
Listings tracked
21

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Omni Directional Tv Antenna Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

46

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

11%

  • Brand 144%
  • Brand 213%
  • Brand 312%
  • Brand 48%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (4 brands, 11%)

Demand

Omni Directional Tv Antenna Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 1.9×

Search terms

Top Omni Directional Tv Antenna Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clearstream 4max20K/yr
  • attic antenna21K/yr
  • antennas direct clearstream 4max9K/yr
  • outside tv antenna best rated 20264K/yr
  • omni directional tv antenna outdoor16K/yr
  • directional antenna10K/yr
  • amplified outdoor tv antenna8K/yr
  • antenna outdoor9K/yr
  • best outdoor antenna8K/yr
  • long range outdoor tv antenna11K/yr

Reviews and returns

What reviews say buyers love and hate about Omni Directional Tv Antenna Outdoor

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Signal Strength”
21%of negative reviews mention “Signal Strength”
5.9%of orders come back
“got zero channels”
A buyer, on “Signal Strength”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Omni Directional Tv Antenna Outdoor questions

Answered from the same tracked data.