Is omni directional tv antenna outdoor profitable to sell on Amazon United States?

The niche generates $236K/yr across 21 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +19.5%. Flapen's verdict: Skip it (45/100).

How competitive is the omni directional tv antenna outdoor niche?

10 brands and 46 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 85% of demand.

What do buyers complain about in omni directional tv antenna outdoor?

Top complaints mined from reviews: Signal Strength, Quality-Overall, Functionality-Overall. The return rate is 5.9% — above our launch gate.

When does demand for omni directional tv antenna outdoor peak?

Demand peaks in Sep–Oct; the busiest month runs 1.9× the quietest.

What does it cost to enter the omni directional tv antenna outdoor niche?

Listings span $22.55–$142.83; the average listing price is $73.66 (sweet spot $15–$100). The average incumbent carries 5,412 reviews — the moat a new listing must climb.

omni directional tv antenna outdoor

Skip it

High returns (5.9%) — this niche doesn't clear our bar today.

Avg price

Great$73.66

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good$22.55–$142.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+19.5%

90-day search growth — must beat 0% to launch

Market size

Okay$236K

$236K/yr · 169K searches

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Review moat

Bad5,412

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.9%

return rate — above 5% kills the launch gate

Signals High Returns High Price

According to Flapen's Amazon United States niche tracking, omni directional tv antenna outdoor is a $236K/yr Amazon United States market (169K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 45/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

omni directional tv antenna outdoor market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $221K–$295K; units × avg price
Conversion rate: 1.9%
Avg BSR: #134
Page quality: 0%
Prime: 90%
Sponsored: 71%
Out of stock: 0.3%
Avg brand age: 49 months
Avg seller age: 178 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

11%

Antennas Direct44%
GE13%
Five Star12%
pbd8%
1byone7%
UltraPro5%
Open — no brand owns it (4 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +19.5% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 1.9×

Open Trend

Top omni directional tv antenna outdoor search terms

clearstream 4max20K/yr +23.8%2.7% conv.
attic antenna21K/yr +10.6%1.8% conv.
antennas direct clearstream 4max9K/yr +130.6%2.6% conv.
outside tv antenna best rated 20264K/yr +501.6%0.9% conv.
omni directional tv antenna outdoor16K/yr -8.1%1.2% conv.
directional antenna10K/yr +4.3%0.2% conv.
amplified outdoor tv antenna8K/yr +26.9%1.6% conv.
antenna outdoor9K/yr +32.0%1.7% conv.
best outdoor antenna8K/yr +48.6%0.8% conv.
long range outdoor tv antenna11K/yr -1.0%1.1% conv.

All search terms

Top omni directional tv antenna outdoor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Antennas Direct ClearStream 4V Indoor Outdoor TV Antenna UHF VHF Multi-Directional 70+ Mile Range 4K 8K UHD NEXTGEN TV w/ 20-inch Mast (Black)

Antennas Direct$115.104.4★4,204 rev

GE Outdoor HD Digital TV Antenna Long Range Smart TV Antenna Supports 4K 1080P HD Smart TV VHF UHF J Mount Included for Attic or Outdoor Weather Resistant 29884

GE$38.334.4★10,686 rev

PBD Amplified Outdoor TV Antenna with 360 Motorized Rotation UHF/VHF Long-Range Reception Remote Control Mounting Pole & 40FT RG6 Cable Dual TV Outputs Supports 4K/1080P Smart & Older TVs

pbd$49.314.3★19,192 rev

1byone Outdoor TV Antenna 360 Omni-Directional Reception Long 100+ Miles Range Enhance VHF&UHF 4K Ready HDTV Antenna with Added Stability for Outdoor/Attic/RV Use - 39ft RG6 Coax Cable

1byone$58.174.0★33,126 rev

Antennas Direct ClearStream 4MAX Indoor Outdoor TV Antenna UHF VHF Multi-Directional 70+ Mile Range 4K 8K UHD NEXTGEN TV w/ 20-inch Mast (Black)

Antennas Direct$142.834.4★1,033 rev

Newest

by launch date

TV Antenna Outdoor 360 Omni-Directional Reception Long 200+ Miles Range Enhance VHF&UHF 4K 1080p Ready HDTV Antenna with Added Stability for Outdoor/Attic RG6 Coax Cable

BEFORE$36.07168 rev

10mo ago

Antennas Direct ClearStream MAX-V PRO Indoor Outdoor TV Antenna UHF VHF Multi-Directional 70+ Mile Range 4K 8K UHD NEXTGEN TV w/Wall Bracket

Antennas Direct$123.0289 rev

3y ago

Five Star Outdoor HDTV Antenna up to 200 Mile Long Range Attic or Roof Mount Digital OTA Antenna for 4K 1080P VHF UHF Supports 4 TVs Installation Kit & J Mount ATSC 3.0 Ready

Five Star$81.85858 rev

3y ago

UltraPro Outdoor HD Digital Long Range Smart TV Antenna Supports 4K 1080P HD VHF UHF J Mount Included for Attic or Outdoor Weather Resistant 65000

UltraPro$22.551,101 rev

4y ago

PIBIDI Digital HD TV Antenna Amplified Attic/Outdoor Antenna 360 Degree Rotation Wireless Remote 4K 1080P VHF UHF Mounting Pole Included 200 Miles Range

pibidi$49.211,231 rev

4y ago

What buyers say about omni directional tv antenna outdoor

What buyers praise and complain about, mined from review topics.

What buyers love

Signal Strength36%

“Great signal strength”

Assembly/Installation19%

“EASY TO INSTALL”

Value For Money10%

“Great value”

Quality-Overall9%

“Good quality”

Advertised Vs Actual Product4%

“Works as advertised”

Functionality-Overall2%

“Works fairly good”

Ease Of Use2%

“Easy Peasy”

Range2%

“Great range”

Compatibility-Overall1%

“Works great for my tv”

Strength1%

“Construction is solid”

What buyers complain about

Signal Strength21%

“got zero channels”

Quality-Overall13%

“no quality control”

Functionality-Overall10%

“Never worked”

Assembly/Installation7%

“It was a little more difficult to put together”

Range5%

“Did not get the range expected”

Durability5%

“Can't speak to durability”

Instructions/User Manual/Troubleshooting4%

“The instructions were horrible”

Size-Overall3%

“Cable length is too short for my application”

Value For Money3%

“Not a good value”

Advertised Vs Actual Product2%

“Not as advertised”

Top return reasons

Signal Strength19%

Functionality-Overall17%

Compatibility-Overall13%

Defective Material/Parts10%

Range8%