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Olympus Camera

Fail

The top 5 brands take 100% of clicks, so Olympus Camera is a Fail.

Flapen Score
36
36 / 100
Ranks 6,374 of 8,347 Electronics niches · −7 vs the category median of 43
Market size
$3.2M/yr908K searches / yr
90-day growth
+2.5%search demand this quarter
Competition
83%top-5 click share · 5 brands · 44 sellers

Flapen Score

Olympus Camera against its category

The dotted line is the Electronics average. Past it, Olympus Camera is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Olympus Camera market on Amazon at a glance

Shoppers on Amazon United States searched for Olympus Camera 908K times last year and spent an estimated $3.2M. All 5 brands take every click. Demand peaks in Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 908K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.

Searches, last 12 months
908K
Growth, 90 days vs prior 90
+2.5%
Conversion, latest week
1.2%
Market size, estimated
$3.2Ma year
Peak month
December2.1× the quietest month
Top search term
kodak pixpro wpz2453K searches a year

02 · Price

A sale here is worth $295.23.

Listings sell for $295.23 on average, from $138.51 to $712.50. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $295.23 that is $295K to $369K a year per listing.

Average price
$295.23above the $15 to $100 sweet spot
Price range
$138.51–$712.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
1,000–1,250
Revenue per listing a year
$295K–$369K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #140 within Digital Cameras. It carries 2,017 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
82%
Out of stock, average day
0.0%
Average rank
#140in Digital Cameras
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
2,017per listing
Listings tracked
11

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top Olympus Camera products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

44

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 177%
  • Brand 214%
  • Brand 33%
  • Brand 43%
  • Brand 53%

Demand

Olympus Camera search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.1×

Search terms

Top Olympus Camera search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kodak pixpro wpz2453K/yr
  • olympus camera136K/yr
  • kodak wpz256K/yr
  • olympus digital camera57K/yr
  • olympus tg729K/yr
  • om system tough tg-726K/yr
  • kodak waterproof camera14K/yr
  • pixpro wpz215K/yr
  • tg-79K/yr
  • kodak - pixpro wpz215K/yr

Reviews and returns

What reviews say buyers love and hate about Olympus Camera

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Image/Picture Clarity”
10%of negative reviews mention “Durability”
2.8%of orders come back
“Doesnt last”
A buyer, on “Durability”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Olympus Camera questions

Answered from the same tracked data.