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North 511 Smart Watch

Fail

Buyers convert on only 1.1% of searches, so North 511 Smart Watch is a Fail.

Flapen Score
47
47 / 100
Top 33% of 8,347 Electronics niches · +4 vs the category median of 43
Market size
$140K/yr171K searches / yr
90-day growth
-21.8%search demand this quarter
Competition
37%top-5 click share · 32 brands · 142 sellers

Flapen Score

North 511 Smart Watch against its category

The dotted line is the Electronics average. Past it, North 511 Smart Watch is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The North 511 Smart Watch market on Amazon at a glance

Shoppers on Amazon United States searched for North 511 Smart Watch 171K times last year and spent an estimated $140K. The top 5 brands take 40% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $140K a year.

Searches, last 12 months
171K
Growth, 90 days vs prior 90
-21.8%
Conversion, latest week
1.1%
Market size, estimated
$140Ka year
Top search term
mens waterproof digital sports watch heart rate monitor41K searches a year

02 · Price

A sale here is worth $77.10.

Listings sell for $77.10 on average, from $15.00 to $326.85. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $77.10 that is $0 to $8K a year per listing.

Average price
$77.10inside the $15 to $100 sweet spot
Price range
$15.00–$326.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
5.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #650 within Wearable Technology. It carries 3,724 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
98%
Out of stock, average day
16.2%
Average rank
#650in Wearable Technology
Average rating
4.12 starsAmazon United States average 4.42 stars
Average reviews
3,724per listing
Listings tracked
49

04 · Newcomers

12 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
12Amazon's first-year sales bar
Average brand age
31 months

Products

Top North 511 Smart Watch products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.

$0$6K$11K$17K$22K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

32 rising

Sellers

142

Est. top-5 brand share

40%

Top 20: 87%

Est. top-5 click share

37%

Top 20: 73%

Open market

56%

  • KXAITO14%
  • Casio9%
  • Fossil8%
  • CARBINOX5%
  • Tiwain5%
  • DEKELIFE5%

Demand

North 511 Smart Watch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26OctNovDecJanFebMarAprMayJunJul

Peak months: Apr, May · busiest ÷ quietest = 3.4× · 10 of 12 months tracked

Search terms

Top North 511 Smart Watch search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • mens waterproof digital sports watch heart rate monitor41K/yr
  • watch with flashlight13K/yr
  • smart analog hybrid watches for men10K/yr
  • step watches for men8K/yr
  • luxury smart watch for men9K/yr
  • mens tactical smart watch6K/yr
  • tough smart watches for men6K/yr
  • luxium shield - durable smart watch8K/yr
  • reloj militar inteligente para hombre6K/yr
  • luxium8K/yr

Reviews and returns

What reviews say buyers love and hate about North 511 Smart Watch

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Value For Money”
11%of negative reviews mention “Durability”
5.0%of orders come back
“Did not last”
A buyer, on “Durability”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common North 511 Smart Watch questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data