Nook

Shoppers searched for this 457K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $242K a year.

Searches, last 12 months

457K

Growth, 90 days vs prior 90

-7.2%

Conversion, latest week

0.6%

Market size, estimated

$242Ka year

Peak month

December2.2× the quietest month

Top search term

nook214K searches a year

Listings sell for $94.53 on average, from $45.19 to $144.21. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $94.53 that is $24K to $47K a year per listing.

Average price

$94.53inside the $15 to $100 sweet spot

Price range

$45.19–$144.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

250–500

Revenue per listing a year

$24K–$47K

Returns

7.1%of orders · Amazon United States median 2.1%

0% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 16.5% of listings are out of stock. The average listing ranks #77 within eBook Readers & Accessories. It carries 173 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings

0%

Prime listings

75%

Out of stock, average day

16.5%

Average rank

#77in eBook Readers & Accessories

Average rating

4.03 starsAmazon United States average 4.42 stars

Average reviews

173per listing

Listings tracked

4

The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

22 months