- Flapen Score
- 44 / 100Top 45% of 8,347 Electronics niches · +1 vs the category median of 4344
- Market size
- $116K/yr40K searches / yr
- 90-day growth
- +42.8%search demand this quarter
- Competition
- 53%top-5 click share · 4 brands · 112 sellers
Flapen Score
Navionics against its category
The dotted line is the Electronics average. Past it, Navionics is stronger. Inside it, weaker.
Market
The Navionics market on Amazon at a glance
Shoppers on Amazon United States searched for Navionics 40K times last year and spent an estimated $116K. All 4 brands take every click. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +42.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.
- Searches, last 12 months
- 40K
- Growth, 90 days vs prior 90
- +42.8%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $116Ka year
- Top search term
- navionics platinum plus10K searches a year
02 · Price
A sale here is worth $149.34.
Listings sell for $149.34 on average, from $68.11 to $208.01. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $149.34 that is $0 to $15K a year per listing.
- Average price
- $149.34above the $15 to $100 sweet spot
- Price range
- $68.11–$208.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$15K
- Returns
- 4.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #3,966 within Car & Vehicle Electronics. It carries 131 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 50%
- Out of stock, average day
- 0.0%
- Average rank
- #3,966in Car & Vehicle Electronics
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 131per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Navionics products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Navionics Platinum+ NPUS006R - U.S. South
- Price
- $179.63
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 3y ago

Navionics Plus Regions South Marine and Lake Charts on SD/MSD
- Price
- $134.72
- Rating
- 4.5/5
- Reviews
- 296
- Age
- 9y ago

Garmin 010-C1370-30 Navionics+ - U.S. East
- Price
- $120.87
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 3y ago

Navionics Garmin 010-C1370-40 U.S. East Platinum+ microSD/SD Card NPUS007R Black
- Price
- $177.56
- Rating
- 3.7/5
- Reviews
- 14
- Age
- 3y ago

Navionics Plus Regions North Lake Charts on SD/MSD Black
- Price
- $126.15
- Rating
- 4.4/5
- Reviews
- 191
- Age
- 9y ago
Trending
estimated 90-day click momentum
Humminbird Piranhamax 4 DI
- Price
- $164.45
- Rating
- 4.6/5
- Reviews
- 629
- Age
- 9y ago

Navionics 010-C1370-30+ Naus007r U.s. East
- Price
- $121.59
- Rating
- 4.0/5
- Reviews
- 25
- Age
- 4y ago

Navionics Garmin 010-C1370-40 U.S. East Platinum+ microSD/SD Card NPUS007R Black
- Price
- $177.56
- Rating
- 3.7/5
- Reviews
- 14
- Age
- 3y ago

C-MAP Discover North America Lakes US/Canada Map Card for Marine GPS Navigation
- Price
- $121.46
- Rating
- 3.8/5
- Reviews
- 138
- Age
- 5y ago

Navionics Plus Regions South Marine and Lake Charts on SD/MSD
- Price
- $134.72
- Rating
- 4.5/5
- Reviews
- 296
- Age
- 9y ago
Newest
by launch date
Navionics Platinum+ NPUS012R - Canada East & Great Lakes
- Price
- $206.81
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 2y ago

Navionics NAUS012R - Canada East & Great Lakes - Navionics+
- Price
- $125.60
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 2y ago

Garmin U.S. & Coastal Canada - Lakes Rivers and Coastal Marine Charts - Garmin Navionics+ | NSUS001L | microSD/SD and One-Year Subscription
- Price
- $142.90
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 3y ago

Garmin Nvus006r Navionics+ Vision+ U.s. South Microsd
- Price
- $196.16
- Rating
- 4.2/5
- Reviews
- 18
- Age
- 3y ago

Humminbird LakeMaster Premium Southeast States V1 Map SD Card for Fish Finders
- Price
- $151.62
- Rating
- 4.6/5
- Reviews
- 714
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 flat
Sellers
112
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 98%
Open market
0%
- Navionics84%
- C-MAP6%
- Garmin5%
- Humminbird4%
Demand
Navionics search demand
Weekly searches over the year. Pick a range.
Search terms
Top Navionics search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- navionics platinum plus10K/yr
- navionics sd card for lowrance5K/yr
- navionics7K/yr
- navionics card3K/yr
- navionics chip for hummingbird4K/yr
- navionics sd card4K/yr
- garmin navionics3K/yr
- navionics chip for lowrance4K/yr
Reviews and returns
What reviews say buyers love and hate about Navionics
We read the reviews and the return reasons for every product selling here.
“Did not work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Navionics questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









