Nas Hard Drive

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.9M a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-18.9%

Conversion, latest week

1.1%

Market size, estimated

$3.9Ma year

Peak month

January4.7× the quietest month

Top search term

4tb hard drive203K searches a year

Listings sell for $177.94 on average, from $50.49 to $399.43. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $177.94 that is $133K to $178K a year per listing.

Average price

$177.94above the $15 to $100 sweet spot

Price range

$50.49–$399.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

$133K–$178K

Returns

3.3%of orders · Amazon United States median 2.1%

66% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #215 within Data Storage. It carries 30,020 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

66%

Prime listings

80%

Out of stock, average day

0.2%

Average rank

#215in Data Storage

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

30,020per listing

Listings tracked

35

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

60 months