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My Little Pony Stickers

Fail

Shoppers spend an estimated $46K a year here, so My Little Pony Stickers is a Fail.

Flapen Score
36
36 / 100
Ranks 6,374 of 8,347 Electronics niches · −7 vs the category median of 43
Market size
$46K/yr151K searches / yr
90-day growth
+14.5%search demand this quarter
Competition
81%top-5 click share · 8 brands · 30 sellers

Flapen Score

My Little Pony Stickers against its category

The dotted line is the Electronics average. Past it, My Little Pony Stickers is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The My Little Pony Stickers market on Amazon at a glance

Shoppers on Amazon United States searched for My Little Pony Stickers 151K times last year and spent an estimated $46K. The top 5 brands take 90% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
+14.5%
Conversion, latest week
3.0%
Market size, estimated
$46Ka year
Top search term
my little pony stickers96K searches a year

02 · Price

A sale here is worth $10.22.

Listings sell for $10.22 on average, from $4.79 to $19.96. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $10.22 that is $5K to $8K a year per listing.

Average price
$10.22under the $15 to $100 sweet spot
Price range
$4.79–$19.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
500–750
Revenue per listing a year
$5K–$8K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #1,699 within Skins & Decals. It carries 229 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
90%
Out of stock, average day
16.2%
Average rank
#1,699in Skins & Decals
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
229per listing
Listings tracked
10

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top My Little Pony Stickers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

30

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

5%

  • Brand 147%
  • Brand 221%
  • Brand 310%
  • Brand 46%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (2 brands, 5%)

Demand

My Little Pony Stickers search demand

Weekly searches over the year. Pick a range.

4K3KSpike '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26

Search terms

Top My Little Pony Stickers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • my little pony stickers96K/yr
  • mlp stickers38K/yr
  • my little pony sticker book7K/yr
  • my little pony sticker6K/yr
  • pony stickers3K/yr

Reviews and returns

What reviews say buyers love and hate about My Little Pony Stickers

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Thickness”
0.6%of orders come back
“The pages are really thin”
A buyer, on “Thickness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common My Little Pony Stickers questions

Answered from the same tracked data.