Is msi motherboard intel profitable to sell on Amazon United States?

The niche generates $399K/yr across 18 tracked products. 90-day search growth is -22.8%. Flapen's verdict: Skip it (29/100).

How competitive is the msi motherboard intel niche?

4 brands and 152 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in msi motherboard intel?

Top complaints mined from reviews: Functionality-Overall, Durability, Product Condition. The return rate is 8.0% — above our launch gate.

When does demand for msi motherboard intel peak?

Demand is steady year-round — the busiest month runs 1.7× the quietest.

What does it cost to enter the msi motherboard intel niche?

Listings span $85.78–$195.16; the average listing price is $135.23 (sweet spot $15–$100). The average incumbent carries 442 reviews — the moat a new listing must climb.

msi motherboard intel

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Review moat

Great442.28

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$135.23

avg listing price — sweet spot $15–$100

Market size

Good$399K

$399K/yr · 292K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-22.8%

90-day search growth — must beat 0% to launch

Returns

Bad8.0%

return rate — above 5% kills the launch gate

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Price range

Bad$85.78–$195.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Returns High Price

According to Flapen's Amazon United States niche tracking, msi motherboard intel is a $399K/yr Amazon United States market (292K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 29/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

msi motherboard intel market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $406K–$541K; units × avg price
Conversion rate: 1.0%
Avg BSR: #102
Page quality: 0%
Prime: 94%
Sponsored: 17%
Out of stock: 8.8%
Avg brand age: 36 months
Avg seller age: 176 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 falling

Sellers

152

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

msi41%
ASUS39%
GIGABYTE17%
ASRock3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.8% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.7×

Open Trend

Top msi motherboard intel search terms

lga 1700 motherboard ddr4122K/yr -23.5%1.0% conv.
b760 motherboard ddr431K/yr -19.5%1.4% conv.
b760 ddr419K/yr -36.5%0.9% conv.
lga 1700 ddr417K/yr -36.9%1.1% conv.
msi pro b760-p wifi ddr48K/yr +57.4%5.6% conv.
b760m ddr414K/yr -36.2%0.9% conv.
lga170015K/yr -8.5%0.5% conv.
lga 1700 ddr4 motherboard11K/yr -25.5%0.8% conv.
lga1700 motherboard ddr56K/yr +8.4%1.2% conv.
ddr4 lga 1700 motherboard6K/yr -45.6%1.7% conv.

All search terms

Top msi motherboard intel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ASUS B760M-AYW WiFi D4 II Intel B760 (LGA 1700) microATX mATX Motherboard PCIe 5.0 x16 Support Two M.2 Slots DDR4 Realtek 2.5Gb Ethernet Wi-Fi 6 HDMI SATA 6 Gbps Front USB 5Gbps Aura Sync

ASUS$95.664.6★86 rev

MSI PRO B760-P WiFi DDR4 ProSeries Motherboard - Supports 12th/13th/14th Gen Intel Processors LGA 1700 DDR4 PCIe 4.0 M.2 2.5Gbps LAN USB 3.2 Gen2 HDMI/DP Wi-Fi 6E Bluetooth 5.3 ATX

msi$144.314.6★623 rev

MSI PRO B760M-P DDR4 ProSeries Motherboard (Supports 12th/13th/14th Gen Intel Processors LGA 1700 DDR4 PCIe 4.0 M.2 USB 3.2 Gen2 HDMI/DP mATX)

msi$109.424.5★757 rev

GIGABYTE B760M Gaming Plus WiFi DDR4 LGA 1700 Intel B760 M-ATX Motherboard 2* M.2 PCIe 4.0 Front USB 3.2 Gen 1 Type-C 6 GbE LAN Q-Flash Plus EZ-Latch

GIGABYTE$132.244.4★309 rev

MSI PRO H610M-G DDR4 Motherboard (12th/13th/14th Gen Intel Core LGA 1700 Socket DDR4 PCIe 4 SATA 6Gb/s 1Gbps LAN M.2 Slots USB 3.2 mATX)

msi$91.284.5★545 rev

Newest

by launch date

ASUS B760M-AYW WiFi D4 II Intel B760 (LGA 1700) microATX mATX Motherboard PCIe 5.0 x16 Support Two M.2 Slots DDR4 Realtek 2.5Gb Ethernet Wi-Fi 6 HDMI SATA 6 Gbps Front USB 5Gbps Aura Sync

ASUS$95.6686 rev

1y ago

ASUS Z790-AYW WiFi W II Intel Z790 (LGA 1700) ATX Motherboard with PCIe 5.0 3X M.2 12+1 DrMOS DDR5 WiFi 6 2.5Gb LAN HDMI USB 10Gbps Type-C USB 10Gbps Type-C Thunderbolt USB4 Aura Sync

ASUS$170.56130 rev

1y ago

GIGABYTE B760M Gaming Plus WiFi DDR4 LGA 1700 Intel B760 M-ATX Motherboard 2* M.2 PCIe 4.0 Front USB 3.2 Gen 1 Type-C 6 GbE LAN Q-Flash Plus EZ-Latch

GIGABYTE$132.24309 rev

2y ago

MSI PRO B760-VC WiFi ProSeries Motherboard (Supports 12th/13th Gen Intel Processors LGA 1700 DDR5 PCIe 4.0 M.2 2.5Gbps LAN USB 3.2 Gen2 Wi-Fi 5 ATX) (Renewed)

msi$85.7842 rev

2y ago

ASRock B760M Pro RS Motherboard DDR5 7200MHz HDMI DisplayPort eDP PCIe Gen5 (Graphics) 14th 13th 12th Gen Intel Core Processors LGA1700 192GB

ASRock$115.37389 rev

3y ago

What buyers say about msi motherboard intel

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money21%

“Worth the buy”

Quality-Overall19%

“Great motherboard ⭐⭐⭐⭐⭐ Great motherboard with solid build quality”

Assembly/Installation14%

“Works good easy to set up”

Connectivity-Overall6%

“Wifi works great”

Advertised Vs Actual Product5%

“Works As Advertised”

Computation Performance5%

“Performance has been very stable so far”

Design-Overall5%

“right now, it's a fantastic, rock-solid board for the price”

Compatibility-Overall3%

“Windows 11-compatible and was easy to install and run”

Functionality-Overall3%

“Works fine for my purpose”

Ease Of Use3%

“This one in particular is very convenient”

What buyers complain about

Functionality-Overall15%

“the computer wouldn't boot”

Durability14%

“Broken not after half a year”

Product Condition10%

“Arrived used”

Heating7%

“Compatibility issues with i9-14900k caused overheating”

Connectivity-Overall6%

“Was unable to get the WiFi to work”

Quality-Overall5%

“Asus quality control sucks”

Value For Money4%

“wasn't worth the price”

Compatibility-Overall4%

“This motherboard DOES NOT SUPPORT INTEL 14TH GEN”

Defective Material/Parts4%

“some the cpu pins appear bent”

Socket/Port/Plug3%

“Poor amount of ports”

Top return reasons

Functionality-Overall25%

Defective Material/Parts17%

Compatibility-Overall16%

Size-Overall8%

Socket/Port/Plug7%

Product Condition6%