Mouse for Macbook Air

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-14.0%

Conversion, latest week

5.7%

Market size, estimated

$2.5Ma year

Peak month

August2.2× the quietest month

Top search term

mouse for macbook air268K searches a year

Listings sell for $22.55 on average, from $6.07 to $91.78. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At $22.55 that is $68K to $90K a year per listing.

Average price

$22.55inside the $15 to $100 sweet spot

Price range

$6.07–$91.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

3,000–4,000

Revenue per listing a year

$68K–$90K

Returns

2.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51 within Keyboards, Mice & Accessories. It carries 7,111 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#51in Keyboards, Mice & Accessories

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

7,111per listing

Listings tracked

32

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months