Mouse Case

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

170K

Growth, 90 days vs prior 90

-14.6%

Conversion, latest week

3.1%

Market size, estimated

$63Ka year

Peak month

August1.5× the quietest month

Top search term

mouse case89K searches a year

Listings sell for $12.05 on average, from $5.98 to $21.71. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $12.05 that is $1K to $3K a year per listing.

Average price

$12.05under the $15 to $100 sweet spot

Price range

$5.98–$21.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.8%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #1,043 within Keyboards, Mice & Accessories. It carries 3,767 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

4.5%

Average rank

#1,043in Keyboards, Mice & Accessories

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

3,767per listing

Listings tracked

40

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months