modem router combo
Skip itHigh returns (11.3%) — this niche doesn't clear our bar today.
Market size
Incredible$7.5M$7.5M/yr · 2.2M searches
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great37%top-5 click share — an open shelf
Avg price
Good$166.02avg listing price — sweet spot $15–$100
Review moat
Okay2,856.2avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-5.7%90-day search growth — must beat 0% to launch
Price range
Bad$26.28–$531.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad98%top-5 brand share — brand-locked demand
Returns
Bad11.3%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, modem router combo is a $7.5M/yr Amazon United States market (2.2M searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov. Verdict: Skip it — 47/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
modem router combo market data
- Units sold / yr
- 40K–50K
- avg 1,000–1,250/product
- Revenue / yr
- $6.6M–$8.3M
- units × avg price
- Conversion rate
- 2.1%
- Avg BSR
- #48
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 73%
- Out of stock
- 0.3%
- Avg brand age
- 46 months
- Avg seller age
- 150 days
Competition & brand share
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.Brands
8 rising
Sellers
312
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
37%
Top 20: 74%
Open market
2%
- NETGEAR78%
- ARRIS11%
- Motorola3%
- TP-Link3%
- eero2%
- Commscope1%
- Open — no brand owns it (2 brands, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.7% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.9×
Top modem router combo search terms
- netgear nighthawk router372K/yr
- netgear router341K/yr
- modem router combo348K/yr
- nighthawk router189K/yr
- netgear148K/yr
- netgear nighthawk112K/yr
- cable modem wifi router combo81K/yr
- nighthawk67K/yr
- modem router combo xfinity compatible64K/yr
- modem router68K/yr
Top modem router combo products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NETGEAR Nighthawk Modem Router Combo (CAX30) DOCSIS 3.1 Cable Modem and WiFi 6 Router - AX2700 2.7 Gbps - Compatible with Xfinity Spectrum Cox and More - Gigabit Wireless Internet
NETGEAR$251.874.3★1,666 rev
NETGEAR Nighthawk Dual-Band WiFi 7 Router (RS90) Router Only BE3600 Wireless Speed (up to 3.6 Gbps) - Covers up to 2 000 sq. ft. 50 Devices 2.5 Gig Internet Port - Free Expert Help
NETGEAR$102.804.2★1,343 rev
Netgear Nighthawk Cable Modem WiFi Router Combo C7000-Compatibility Cable Providers including Xfinity by Comcast Cox (Renewed)
NETGEAR$89.074.3★6,782 rev
NETGEAR Nighthawk Dual-Band WiFi 7 Router (RS200) Router Only BE6500 Wireless Speed (up to 6.5 Gbps) - Covers up to 2 500 sq. ft. 80 Devices 2.5 Gig Internet Port - Free Expert Help
NETGEAR$186.844.4★761 rev
NETGEAR Nighthawk Tri-Band WiFi 7 Router (RS700S) - Router Only- BE19000 Wireless Speed (up to 19 Gbps) 10 Gig Internet Port - Covers up to 3 500 sq. ft. 1-Year Armor & Free Expert Help
NETGEAR$531.594.4★901 rev
Newest
by launch date
NETGEAR Nighthawk Dual-Band WiFi 7 Router (RS180) - Router Only BE5500 Wireless Speed (up to 5.5 Gbps) - Covers up to 2 500 sq. ft. 80 Devices - 2.5 Gig Internet Port Free Expert Help
NETGEAR$156.98239 rev
NETGEAR Nighthawk Dual-Band WiFi 7 Router (RS140) - Router Only BE5000 Wireless Speed (up to 5.0 Gbps) - Covers up to 2 250 sq. ft. 80 Devices - 2.5 Gig Internet Port Free Expert Help
NETGEAR$142.71342 rev
NETGEAR Nighthawk Modem Router Combo (CAX30) DOCSIS 3.1 Cable Modem and WiFi 6 Router - AX2700 2.7 Gbps - Compatible with Xfinity Spectrum Cox and More - Gigabit Wireless Internet (Renewed)
NETGEAR$153.97119 rev
NETGEAR WiFi 6 Router 4-Stream (R6700AX) Router Only AX1800 Wireless Speed (Up to 1.8 Gbps) Covers up to 1 500 sq. ft. 20 Devices Free Expert Help Dual-Band
NETGEAR$56.32736 rev
NETGEAR Nighthawk WiFi 7 Router (BE17000) Router Only 17 Gbps Wireless Speed 10 Gig Internet Port Tri-Band for Gaming Covers 3 300 sq. ft. 150 Devices VPN Free Expert Help
NETGEAR$315.06263 rev
Trending
90-day click momentum
Motorola MG7550 16x4 Cable Modem Plus AC1900 Dual Band WiFi Gigabit Router with Power Boost and DFS 686 Mbps Maximum DOCSIS 3.0 - Approved by Comcast Xfinity Cox Charter Spectrum More (Black)
Motorola$111.954.3★
NETGEAR Nighthawk Dual-Band WiFi 7 Router (RS100) Router Only BE3600 Wireless Speed (up to 3.6 Gbps) - Covers up to 2 000 sq. ft. 50 Devices 2.5 Gig Internet Port - Free Expert Help
NETGEAR$123.744.5★
NETGEAR Nighthawk Dual-Band WiFi 7 Router (RS200) Router Only BE6500 Wireless Speed (up to 6.5 Gbps) - Covers up to 2 500 sq. ft. 80 Devices 2.5 Gig Internet Port - Free Expert Help
NETGEAR$186.844.4★
NETGEAR Nighthawk Modem Router Combo (CAX30) DOCSIS 3.1 Cable Modem and WiFi 6 Router - AX2700 2.7 Gbps - Compatible with Xfinity Spectrum Cox and More - Gigabit Wireless Internet (Renewed)
NETGEAR$153.974.4★
NETGEAR Nighthawk Dual-Band WiFi 7 Router (RS180) - Router Only BE5500 Wireless Speed (up to 5.5 Gbps) - Covers up to 2 500 sq. ft. 80 Devices - 2.5 Gig Internet Port Free Expert Help
NETGEAR$156.984.5★
What buyers say about modem router combo
What buyers praise and complain about, mined from review topics.What buyers love
“Great install”
“Great connection”
“Money well spent”
“The build quality feels premium”
“Fast speeds”
“Signal is great”
“Excellent software”
“As advertised”
“Range good easy to connect to”
“It seems very user friendly”
What buyers complain about
“Drops Connection”
“Incredibly difficult to install”
“Broke in 2 months”
“Did not work”
“Absolute garbage”
“Way too expensive for the troubles it causes”
“Poor signals”
“Terrible software”
“Compatibility Issues”
“No support”
Top return reasons
Common questions
- Is modem router combo profitable to sell on Amazon United States?
- The niche generates $7.5M/yr across 44 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -5.7%. Flapen's verdict: Skip it (47/100).
- How competitive is the modem router combo niche?
- 8 brands and 312 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in modem router combo?
- Top complaints mined from reviews: Connectivity-Overall, Assembly/Installation, Durability. The return rate is 11.3% — above our launch gate.
- When does demand for modem router combo peak?
- Demand peaks in Nov; the busiest month runs 1.9× the quietest.
- What does it cost to enter the modem router combo niche?
- Listings span $26.28–$531.59; the average listing price is $166.02 (sweet spot $15–$100). The average incumbent carries 2,856 reviews — the moat a new listing must climb.